August 1, 2019

Balega Introduces Crew Length Ultralight, New Colorways in Hidden Comfort and Hidden Contour Collections

DURHAM, N.C. (August 1, 2019) — Balega International, a leading sock brand in the run specialty market, is expanding several of its favorite sock collections for Fall 2019 with the introduction of a new Ultralight crew length model, and new colorways of the Hidden Comfort and Hidden Contour collections. The...

August 1, 2019

Archer Components Hires SIMBOL Communications as PR Agency of Record

Scotts Valley, California (August 1, 2019) —Archer Components is shifting the paradigm of electronic shifting in the bike industry, and they’re now partnering with the longtime industry experts at SIMBOL Communications as their PR agency of record to help spread the word. The patent-pending Archer D1x Trail and other products bring...

August 1, 2019

Tailwind Nutrition Celebrates Home State with Release of Colorado Cola

Durango, CO – August 1, 2019 –  Tailwind Nutrition releases its newest flavor, Colorado Cola, today on Colorado Day, the anniversary of Colorado’s admittance to the United States. Inspired in equal parts by the cola that many runners drink at aid stations and the state that Tailwind calls home, Colorado...

August 1, 2019

Deschutes Selected as Presenting Partner and Official Beer of 2020 American Ultimate Disc League

(Bend, Oregon) August 1, 2019– Deschutes, the tenth largest craft brewery in the U.S. and family and employee owned since 1998, is proud to announce its marquee partnership deal with the American Ultimate Disc League (AUDL) as the 2020 presenting partner and official beer of the AUDL. Deschutes will kick...

August 1, 2019

Safe, Easy-to-Use QuikClot® Gauze Puts Power to Stop Bleeding in Everyone’s Hands

LITTLETON, N.H. (August 1, 2019) — Adventure® Medical Kits, the leading name in outdoor first aid, puts the power to stop bleeding in every consumer’s hands with the launch of new QuikClot® Gauze in Z-fold, available on Amazon and retailers nationwide beginning August 1, 2019. Tested and proven through years...

July 31, 2019

mountainFLOW eco-wax selects Meteorite PR as Agency of Record

Carbondale, CO ( July 31, 2019 ) - mountainFLOW eco-wax, the leader in plant-based ski wax, has partnered with MeteoritePR to lead Global communication efforts. Together as skiers, wood-choppers, double daffy-ers, mountain bikers, skin track solitude seekers, rodeo fans, campers, figure eight-ers, and rafters, MountainFlow eco wax has selected Meteorite...

July 31, 2019

PeopleForBikes Supports Surface Transportation Bill

BOULDER, Colo. (July 31, 2019)– As federal lawmakers this week take the first steps to reauthorize the nation’s highway programs, PeopleForBikes welcomes legislation that, if passed, would fund and modernize bike infrastructure, prioritize the safety of bicyclists and pedestrians, and recognize the environmental benefits of biking. The support comes as...

July 30, 2019

CHROMUCH and PROMOSTYL Partner for Trend-Right Sustainable Colors in 2021

Taipei, Taiwan – CHROMUCH, an innovator in sustainable, color-rich and developer-friendly synthetic fibers, has curated 50 colors for 2021 with world-renowned trend agency and color specialist PROMOSTYL. The 2021 Color Guide includes five trend-right color collections for applications in apparel and equipment, including sportwear, athleisure, tents and sleeping bags. For...

July 30, 2019

Jessie Diggins Joins Salomon Footwear, Apparel and Gear Team

Ogden, UTAH (July 30, 2019) – Jessie Diggins, the American Nordicskiing star and 2018 Olympic champion, has officially joined Salomon’s footwear, apparel and gear team. Diggins was previously a Salomon Nordic ski and boot athlete and will now represent the brand across all categories, with a strong focus on running...

July 30, 2019

Darn Tough Vermont®, World’s Toughest Sock, Continues to Support World’s Toughest Athletes as Official Sponsor of Spartan in 2019, 2020

Northfield, VT. (July 30, 2019) - Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, is furthering its ongoing support of Spartan racers as the official sock of the Spartan Race US race series, which now includes Spartan Trail US. As athletes dig deep...