PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 17, 2019
A First in the Industry, Gregory’s new FreeFloat Hybrid Suspension System Offers a Dynamic Carry for Next Level Comfort on the Trail
Salt Lake City, UT (June 17, 2019)- Since 1977; the engineers, designers, backpackers and dog lovers at Gregory Mountain Products have been focused on one thing: building backpacks that you can trust. Backpacks that you can trust to carry-well, last a lifetime and get you to where you need to...
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June 17, 2019
Seirus Innovations Sponsors the Afuera After Party at S19 Outdoor Retailer
San Diego, CA - Seirus Innovations is proud to sponsor the Afuera After Party at S19 Outdoor Retailer for the Color the Crag Climbing Festival at the Chocolate Spokes Bike Studio in Denver on Wednesday, June 19th. Promoting outdoor diversity, Color the Crag is an all-ages event with activities for...
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June 17, 2019
ElevenPine Introduces World’s First Dual-Fit Multi-Sport Shorts
Boulder, CO - ElevenPine is an emerging Boulder, CO-based athletic apparel company that is revolutionizing the cycling and fitness industries while ridding cafes and breweries of spandex-clad crotches. For 2019, ElevenPine introduces their newest and most versatile multisport shorts to date: ElevenPine Session Shorts for men and Circuit Shorts for women....
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June 17, 2019
Eagle Creek’s All-New Stash Collection Delivers Versatility With A Side of Happiness
San Diego, Ca. (June 17, 2019)– Happiness comes in all shapes and sizes. Eagle Creek’s new Stash Collection colorfully illustrates that versatile all-you-need packs can infuse an average day with wherever-you-roam possibilities Versatile in wearability, the new Stash Collection offers lightweight, all-you-need stash pockets for those who can’t stop moving....
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June 14, 2019
Purist Prepares For Growth in the Rockies and The Pacific North West
Morgan Hill, CA (June 14, 2019)- Purist, an innovative and emerging brand bringing sleek design and leading technology to the stainless steel bottle industry, announced today Mountain Source and Yukon Trading Company will represent the brand as sales agencies as the company continues to expand its footprint across the United...
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June 14, 2019
Darn Tough Vermont® Appoints Matthew Jacobs to Sustainability Manager
Northfield, VT. (June 14, 2019) Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, has hired Matthew Jacobs to its first-ever role dedicated entirely to sustainability. As Sustainability Manager, Jacobs will lead efforts toward enhancing sustainable practices for the Vermont-based sock maker across all...
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June 14, 2019
Appalachian Gear Company Names Darby Communications Agency of Record
Charlotte, NC – June 14, 2019 – Appalachian Gear Company, an outdoor lifestyle brand specializing in all-natural performance-based clothing and equipment, proudly announces its partnership with fellow North Carolina-based business Darby Communications. Effective immediately, Darby Communications will be Appalachian Gear Company’s PR and Digital Marketing agency of record and will...
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June 14, 2019
Kitsbow Debuts the First Short Film in the 36 Hours Series for 2019
PETALUMA, Calif.(June 14, 2019) — After accepting applications for the second-annual 36 Hours in Kitsbow film series, a program giving anyone the chance to showcase their favorite cycling adventure, Kitsbow is excited to debut the first of six short films. “At Kitsbow we strive to fit it all in — work, family, and...
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June 14, 2019
Black Diamond Introduces Performance Footwear as the Cornerstone of its Spring 2020 Collection
SALT LAKE CITY, June 14, 2019 – Black Diamond Equipment, a global innovator in climbing, skiing and mountain sports equipment, announces its new performance footwear collection debuting at Outdoor Retailer Summer Market, June 18-20, in Denver. “Black Diamond’s spring’20 collection includes more than one hundred and thirty new products for...
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June 14, 2019
The Conservation Alliance Announces New Staff
Bend, Ore., June 14, 2019 – The Conservation Alliance has hired Conor McElyea as its new Membership and Development Program Manager. In his role, Conor is responsible for growing The Conservation Alliance membership in the outdoor and sister industries. He will also lead member retention efforts, cause marketing campaigns and...