PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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March 26, 2019
LifeSaver Unveils Revolutionary Water Purification System
(March 26, 2019 - Colchester, UK) - LifeSaver®, a UK-based manufacturer of portable and reusable water filtration systems, proudly announces a brand new product that revolutionizes community and off-grid water purification. Capable of producing more than 132,000 gallons of safe drinking water at the turn of a tap, the C1 offers...
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March 25, 2019
Orange Mud Expands International Distribution in South Africa
Castle Rock, CO – Orange Mud expands international distribution in South Africa. Ballistic Bike Trading brings 10 years of expertise in the cycling industry and a diverse product range that is going to place Orange Mud at the heart of every endurance riders gear arsenal…..Trail. Road. Whatever. Start your next...
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March 25, 2019
Oboz Footwear Taps Love Communications for Digital Support
Bozeman, Mont., (March 25, 2019) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, MT, has selected Love Communications of Salt Lake City, UT, as its digital agency of record. Love Communications will assist Oboz in nurturing customers’ digital journeys while expanding its online footprint...
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March 25, 2019
Nike Swim’s Women’s SS19 Recreation Collection is Built to Flow Free In and Out of Water
PORTLAND, Ore. (March 25, 2019) – This March, Nike Swim introduces its SS19 recreation collection for women, with highly versatile, fashion-forward, one and two-piece styles for smooth, seamless motion in and out of the water. Nike Swim's new women's recreation collection is designed for every woman, from the swimmer to...
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March 25, 2019
Kayak Anglers’ will want to tune in to WFN and Sportsman Channel on Sunday, April 7th: New Seasons with Jim Sammons to Premiere
Heliconia is proud to announce the upcoming launch of Season 8 of Seaguar’s Extreme Fishing Challenge and Season 10 of Jackson Kayak’s Kayak Fishing Show. Both hosted by renown kayak angler Jim Sammons, Seaguar’s Extreme Kayak Fishing Challenge will premiere on Sportsman Channel, Sunday, April 7th at 2:30 PM EST,...
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March 22, 2019
It’s Super, It’s Sessionable, It’s SuperEIGHT from Dogfish Head!
Milton, Del. – Calling all beer evangelists that enjoy imbibing with a purpose! Dogfish Head Craft Brewery created a new SUPER beer specifically designed for active lifestyle enthusiasts interested in incorporating high-quality ingredients in their beer choices – because that’s a thing they take seriously. Meet SuperEIGHT – a super-refreshing,...
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March 21, 2019
Mustang Survival Waterlife Fund Celebrates World Water Day 2019
Burnaby, BC – Mustang Survival®, the North American brand renowned for innovative solutions for the most demanding marine environments, is celebrating the United Nations international observance of World Water Day, March 22, 2019 on the local level. Having recently launched the Mustang Survival Waterlife Fund, a philanthropic committee established to...
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March 21, 2019
MODe Sports Nutrition Introduces New Single Serve Energy Blocks
Costa Mesa, CA – To better serve the grab-and-go, health conscious and active consumer, MODe Sports Nutrition has introduced new, single serve Energy Blocks in a branded display box. “The new display format allows brick-and-mortar retailers more and better merchandising options,” says JJ Rudman, MODe’s Director of Category Sales. “Single...
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March 21, 2019
LEM Helmets Partners with Italian UCI Pro Women’s Cycling Team BePink for 2019 Season
MORGAN HILL, Calif. (March 21, 2019): LEM Helmets, manufacturer of safe, stylish, and performance-driven cycling helmets for road, mountain, commute, and kids, today announces its sponsorship of leading UCI pro women’s cycling team BePink. The Italian-based cycling team will exclusively wear LEM’s Gavia and Volata road performance helmets, providing a...
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March 21, 2019
Seirus Introduces New Heatwave Glove Styles for 2019
San Diego, CA (March 21, 2019) - Seirus, leaders in technical face, hand and head protection, is excited to share their new line of gloves featuring patented Heatwave technology. Three new gloves and two new mitt styles offer dependable warmth in a variety of new looks to fit any style,...