February 15, 2019

AOB Launches BUBBA™ Fishing Lifestyle Brand

(Columbia, MO) February 15, 2019 – American Outdoor Brands (AOB) Outdoor Products & Accessories Division, announced the launch of BUBBA, a new lifestyle brand that refreshes the company’s original Bubba Blade, a fishing accessories brand known for its high-quality angling equipment ‘designed by fishermen, for fishermen’.  The new BUBBA brand,...

February 15, 2019

Crescent Moon Launches New Luna Snowshoe, Furthering their Non-Traditional Approach to the Category

Boulder, CO – With a smaller footprint and weighing in at just three pounds, Crescent Moon Snowshoes’ new Luna snowshoe was built with women, runners and children in mind. Available in Fall of 2019, the new Luna continues to blur the line between traditional snowshoes and running shoes. Along with...

February 14, 2019

Ski Racer Henrik Kristoffersen Changes Eyewear Brand – Signing with Sweet Protection

(Oslo, Norway) As the youngest male ski racer to ever win an Olympic medal, Henrik secured his spot amongst the elite alpinist skiers in the 2014 Olympics with a bronze medal in Slalom and has never looked back since. He has been a part of the Sweet Protection athlete team...

February 13, 2019

New Neptune bolsters Kokatat’s robust life vest offerings

ARCATA, California — For 2019, Kokatat adds greater depth and breadth to its award-winning PFD offerings by introducing the Neptune PFD, a rugged and durable technical touring and sea kayaking life vest with all the comfort, durability, pockets and organization you will need for a day, weekend or month on...

February 13, 2019

Honey Stinger Announces “Hive Gold” Elite Team for 2019

STEAMBOAT SPRINGS, Colo. (Feb. 13, 2019) — Honey Stinger, the award-winning manufacturer of honey-based nutritional products, is pleased to announce its new elite athlete team for 2019: Hive Gold.  Expanding on its already extensive “Hive” sponsorship programs, Honey Stinger created the Hive Gold team to provide additional support to its...

February 13, 2019

Industrial Revolution Hires New President

(Seattle, WA – February 13, 2019) – Industrial Revolution, the Seattle manufacturer and distributor of essential outdoor accessories, proudly announces the addition of Drew Keegan as its new President. Keegan will tap into his vast outdoor industry experience to make immediate contributions leading IR’s marketing and product development team, as...

February 13, 2019

inov-8 Named Official Footwear of Obstacle Course Racing World Championships

inov-8 will once again be the official footwear of the Obstacle Course Racing World Championships! The 2019 event will once again be held just outside London from 10-13 of October, where more than 5,000 of the best obstacle course racers in the world will battle it out over wet and muddy terrain...

February 12, 2019

Diamond Brand Gear Proudly Expands Wall Tent Distribution

(Asheville, NC) – – Diamond Brand Gear, an American manufacturer with a legacy of producing high-quality packs and tents for the Boy Scouts of America and the U.S. Military, is excited to announce it will now sell all of its famous Canvas Wall Tents and accessories online, direct from the...

February 12, 2019

Headsweats Offers Winning Designs as Apparel Sponsor of Mercedes-Benz Corporate Run

(BOULDER, Colo.) — Known as the leader in ultra-light, supremely wicking performance headwear and athletic apparel, Headsweats joins the Mercedes-Benz Corporate Run presented by Turkish Airlines as the official apparel sponsor to offer marathon participants custom design options for exclusive team shirts and headwear. With three event locations in south...

February 12, 2019

Kelty Announces Senior Management Promotions for Continued Growth

BOULDER (February 12, 2019) – Kelty, a leader in innovative adventure gear and everyday outdoor products Built for Play, today announced two senior management changes reflecting strong momentum. Specifically, Kelty named Russ Rowell senior vice president and general manager and Vincent Mares senior creative director, overseeing Kelty product design and...