PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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November 6, 2018
Oberalp Group Salewa, Dynafit and Wild Country Receive Fair Wear Foundation Leader status
Combining forces, a strong sense of responsibility and desire to promote change can lead to success. The Fair Wear Foundation (FWF), a non-profit organisation, has confirmed that the Oberalp Group is making an outstanding commitment to ensuring fair working conditions at its suppliers. In August 2018, the South Tirolean group...
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November 6, 2018
W.L. Gore & Associates Wins Three Gear of the Year Awards from Runner’s World, Bicycling for GORE-TEX Footwear, Fabric Technologies
ELKTON, MD (November 6, 2018) – W.L. Gore & Associates, makers of GORE-TEX products, recently won two 2018 Gear of the Year awards from Runner’s World magazine for its GORE-TEX Invisible Fit footwear technology in running shoes and its GORE-TEX SHAKEDRYTM fabric technology in the Gore R7 GORE-TEX SHAKEDRYTM Hooded...
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November 6, 2018
FITS® Launches Give Back Campaign to Support Southeast Hurricane Victims
CHATTANOOGA, TN (November 6, 2018)— FITS®, American manufacturers of the best-fitting socks on the market, announces the launch of their “Buy One, Give Two” campaign to support victims of the recent hurricanes that affected the Southeast. For every purchase online, FITS will donate two pairs of socks to residents that...
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November 6, 2018
Peak Design Takes Second Place in Outside Magazine’s 2018 “Best Places To Work”
(San Francisco, CA) — Peak Design, the leader in crowdfunding, essential carrying equipment and camera accessories, is honored to take second place out of a field of 50 finalists in Outside Magazine’s 2018 “Best Places to Work.” 2018 marked Outside’s 11th-year hosting Best Places to Work and Peak Design’s second...
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November 6, 2018
Norrøna Debuts Reimagined Backcountry Freeride, Alpinism Outerwear Collections at Outdoor Retailer
DENVER (November 6, 2018)—Norrøna, the Norwegian brand renowned for its premium, sustainably built outerwear, will exhibit its Winter 2019/20 assortment this week at Outdoor Retailer Winter Market in Denver. The tamok collection, built for hard-charging backcountry skiers and snowboarders, blends the lightweight performance of touring-specific garments with a more relaxed...
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November 5, 2018
Darn Tough Vermont Appoints APEX Outdoors Sales to Southern Territory
Northfield, VT., Sock Capital of the World (November 5, 2018) -- Darn Tough Vermont, the American manufacturer of the fastest growing collection of performance outdoor and lifestyle socks, proudly announces that effective immediately Apex Outdoor Sales is responsible for representing the Darn Tough brand covering all channels servicing Texas, Arkansas,...
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November 5, 2018
Tortuga Expands Award-Winning Setout Collection With Versatile New Designs: Setout Laptop Backpack and Setout Duffle Bag
Walnut, CA (November 5, 2018) – Tortuga – creators of carry on travel backpacks, daypacks, and accessories for city travelers– announces the launch of their two newest designs, the Setout Laptop Backpack and Setout Duffle Bag. Together, the Setout Duo Bundle is an ideal travel-optimized set for air travelers. “Walking...
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November 5, 2018
Oboz Footwear welcomes Pacific Crest Trading as Southwestern sales team
Bozeman, Mont., (November 5, 2018) — Oboz Footwear, the True to the Trail® outdoor footwear company headquartered in Bozeman, announces that Pacific Crest Trading will represent the brand in the Southwest including California, Arizona, Nevada and Hawaii. Pacific Crest Trading (www.pctreps.com) was founded by Dan Miller in 1998 following stints...
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November 5, 2018
Osprey Expands Best Selling Farpoint/Fairview Adventure Travel Pack Series for Fall 2019
Cortez, CO – November 5, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is expanding their best-in-class Farpoint/Fairview adventure travel pack series for Fall 2019. The new Farpoint Trek Travel Pack (men’s) and Fairview Trek Travel Pack (women’s) are purpose-built packs...
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November 5, 2018
Jessica Hjorth Highlights New Hires for Active Lifestyle Agency, rygr
CARBONDALE, Colorado (Nov. 5, 2018) — rygr, an integrated marketing agency for active lifestyle brands, welcomes Jessica Hjorth as senior account manager. Hjorth joins the Colorado-based agency on November 5 and will contribute leadership to the account teams working with Fjällräven, KEEN Footwear and KEEN Kids. Prior to joining rygr, Hjorth...