October 25, 2018

Outdoor Research Invests with Sales Team Hires, New Technology Platform to Support Wholesale

SEATTLE, Wash. (October 25, 2018) – Outdoor Research, the Seattle-based manufacturer of industry leading outdoor apparel and gear, hired Andy Burke as Head of Commercial Sales. Burke comes to his new post from Prana, where he worked for more than six years as its national sales manager.  In addition, Outdoor...

October 25, 2018

Yuba Bicycles Taps Jeff Wuerthele as Eastern US Sales Representative

Cotati, CA (October 25, 2018) – Yuba Bicycles, makers of exceptional electric and pedal powered cargo bikes, has hired Jeff Wuerthele has a sales representative for the Eastern USA, effective immediately. Wuerthele will be responsible for developing dealer relations and consumer demand throughout the region. Wuerthele brings an extensive 20-year...

October 24, 2018

Kathmandu, the iconic New Zealand travel and adventure brand, launches in North America with Outdoor Retailer debut

DENVER, COLORADO (October 24, 2018) - Kathmandu, the iconic New Zealand travel and adventure brand, will launch in North America with a collection debut at Outdoor Retailer Winter Market, Nov. 7-10, 2018. Founded in 1987, Kathmandu has grown from humble beginnings in Christchurch, New Zealand and is now an internationally recognized...

October 24, 2018

Blue Ridge Adventures Clips in with Darby Communications

BREVARD, NC - Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in public relations, digital ad implementation, social media management and newsletter curation. To kickoff the partnership,...

October 24, 2018

Petzl Teams Up with Strava for Night Running Challenge this November

SALT LAKE CITY, Utah (October 24, 2018) — Petzl, the leader in solution-based verticality and lighting equipment, has teamed up with Strava to encourage runners to get outdoors, even after we set our clocks back on November 4. With one less hour of sunlight, motivation to get outside becomes harder and...

October 24, 2018

Eagle Creek Redesigns Cargo Hauler Duffels For Fall ‘19

San Diego, Ca. (October 24, 2018) – After kicking ass and taking names with the original Cargo Hauler Duffel series, Eagle Creek holds their place atop the Duffel category with a complete redesign of functionality and sustainability for the Cargo Haulers.  Maintaining simplicity of design balanced with organization and carryability,...

October 23, 2018

PrimaLoft, Inc. Debuts PrimaLoft® Bio, the First Synthetic Insulation Made from 100% Recycled, Biodegradable Fibers

LATHAM, N.Y. (Oct. 23, 2018) – PrimaLoft, Inc., a global leader in advanced material technology solutions, today introduced PrimaLoft® Bio, the first synthetic insulation made from 100% recycled, biodegradable* fibers. Developed over the last four years by PrimaLoft’s team of scientists and engineers, PrimaLoft achieved this textile breakthrough without affecting...

October 23, 2018

Why Wigwam, Why Now

Sheboygan, WI. (October 23, 2018) – Wigwam Mills Inc., has launched the Why Wigwam, Why Now informational campaign to introduce new consumers, and remind those who have long been familiar with the 114-year-old brand. The campaign will cover the deep history of the family owned company, recent breakthroughs in technology,...

October 23, 2018

Vibram Launches Waterproof Oslo Furoshiki with Arctic Grip

North Brookfield, Mass. (October 23, 2018) — Vibram, the worldwide leader in high performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, announces the first fully waterproof addition to the award-winning line of Vibram Furoshiki wrapping shoes: The Oslo.   “The Oslo offers all the warmth and...

October 23, 2018

Browne Accounting Joins The Conservation Alliance

(BEND, Ore. – Oct. 23, 2018) – The Conservation Alliance welcomes Seattle-based accounting firm Browne Accounting as its newest member. In joining The Conservation Alliance, the full-service, virtual firm is helping to protect public lands for future generations.   Browne Accounting is owned and operated by husband and wife team...