PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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October 11, 2018
Grassroots Outdoor Alliance welcomes Farm to Feet, KAVU, Rab and Sierra Designs to national vendor partner network
DENVER, COLO. – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, this fall welcomes Farm to Feet, KAVU, Rab and Sierra Designs to their national vendor network. The new vendors’ first event as members will be the Grassroots Connect show (Nov. 4-7,...
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October 11, 2018
ArchiTec Launches NZ Collection
San Francisco, CA — The highly anticipated second release, The NZ Collection, from the adventure travel focused brand ArchiTec launched officially on October 8th. Every ArchiTec collection is inspired by a place in time, with this one taking its cues from the South Island. This setting provided a unique opportunity...
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October 11, 2018
American Hiking Society Announces Launch of Vote Public Lands Campaign
October 11, 2018—Silver Spring, MD—Continuing the focus of protecting, preserving, and expanding public lands, American Hiking Society announces the launch of a Vote Public Lands campaign to encourage its members, supporters, and the public to get involved and get educated on public lands issues. Between now and the end of...
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October 10, 2018
LifeStraw Expands Global Safe Water Program In Mexico This Month
WASHINGTON, D.C. (October 10, 2018) - LifeStraw®, a global leader in developing innovative filtration and purification products for safe drinking water, is expanding its safe water program to Chiapas, Mexico, where this week the company will deliver LifeStraw Community purifiers to rural communities providing access to safe drinking water for...
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October 10, 2018
Ridge Merino Launches Fall 2018 Collection & New Aspect Series
Mammoth Lakes, CA - (October 10, 2018) – Ridge Merino®, makers of outstanding merino wool clothing at an exceptional price, announced the launch of its 2018 Fall Collection. The new line features the Aspect Merino Wool Baselayer Series with (m)Force™ technology, a merino fiber spun around a continuous nylon core...
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October 10, 2018
Chums Introduces Ambassador Team
Salt Lake City, UT. (October 10, 2018) — Chums, eyewear retainer and outdoor accessory brand, announced today its sixteen-member ambassador team. The team includes anglers Blake Wilson, LeAndra Guerike, Tyler Woolcott and Noah Lynk; paddlers Shane Green, Tyler Bradt, Jo-Beth Stamm, Tyler Soule, Seaver Taylor and Bobby Perkins; and Explorers...
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October 10, 2018
Major Firmware Update Released for Popular Group-Talk Communication Brand BONX
TOKYO, JAPAN (Oct. 10, 2018) — BONX Inc. has released a major firmware update to improve audibility, including the volume of the BONX Grip. The volume has been increased by 1.5 times compared to the existing firmware version, and noise-cancelling performance in environments with strong headwinds (wind speeds of 25 to 40...
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October 10, 2018
BeAlive Announces Partnership with Top Bass Fishing Influencer and 2017 Toyota Bassmaster Angler of the Year Brandon Palaniuk
Oakland, CA – October 10, 2018 – BeAlive, a new digital video entertainment network for the mobile, social generation of outdoor adventure enthusiasts, has inked a partnership with top bass fishing influencer and 2017 Toyota Bassmaster Angler of the Year Brandon Palaniuk. At 30, Brandon has accomplished more than most...
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October 9, 2018
Outdoor Research Hemispheres ski-specific apparel earns awards from Powder, Backcountry
SEATTLE, Wash. (Oct. 9, 2018) – The first North American brand to use a new stretch GORE-TEX fabric that dramatically improves mobility in waterproof apparel, Outdoor Research earned awards this fall from two of the industry’s most prestigious ski media for its new Hemispheres Jacket and Bibs. The Hemispheres Jacket...
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October 9, 2018
Head Of The Charles® Regatta 2018 to Showcase Major Collegiate Teams
CAMBRIDGE, MA. (October 9, 2018) – The Head Of The Charles Regatta (HOCR) today announced the top collegiate teams competing in the 2018 Regatta. This year’s field has created a highly anticipated competition with more than 10,600 athletes, representing 2,300 entries from 24 countries and 43 U.S. states. In all,...