August 30, 2018

A jacket needs to do “more”

ELKTON, MD, – adidas Originals has introduced a GORE-TEX jacket with the patented packable technology KARKAJ designed in partnership with functional clothing pioneer Conroy Nachtigall. adidas Originals wanted to create a lightweight, packable, reliable solution that protects from the weather by using the waterproof-breathable GORE-TEX product technology. The outcome is...

August 30, 2018

Sweet Protection Glides into Winter with High Honors

Broomfield Colo, - Sweet Protection, designers of cutting-edge snow, bike, and paddle sports helmets is honored to win the 2019 Backcountry Magazine Editors’ Choice Award. This product award is one of the most prestigious in the core winter industry, given annually in recognition of outstanding innovation in design, materials, and...

August 29, 2018

Colorado’s Adventure Team Challenge Tests both Adaptive and Able-Bodied Athletes

Eagle, Colorado, August 29, 2018 – Adaptive and able-bodied athletes will travel from across the United States to Colorado’s Gore Mountain range northeast of Eagle for the September 6-9 Adventure Team Challenge Colorado. Hosted annually since 2007, each team includes five athletes, two being adaptive athletes with disabilities ranging from...

August 29, 2018

Thule introduces all-new premium platform hitch rack and two new hydration pack collections at Interbike 2018, in Reno, Nevada, USA.

(Seymour, Conn., August 29, 2018) – Thule is excited to showcase its latest product offerings within its core categories at this year’s Interbike International Expo.  New to the Racks & Carriers offering is the Thule Helium Platform hitch rack.  With the ability to carry bikes without frame contact, a premium...

August 29, 2018

Superfeet Fall 2018 Footwear Collection Lands On-Shelf and Online

FERNDALE, Wash. (August 29, 2018) – Following several successful seasons, Superfeet footwear continues to bring head-turning styles to an industry that it’s turning inside out, literally. By building their shoes from the inside out and bringing the unmistakable shape and support crafted by 40+ years of experience, Superfeet begins each...

August 28, 2018

KAVU Unleashes Fall 2018 Collection, Concedes Winter is, Indeed, Coming

Seattle – KAVU, Seattle’s iconic outdoor apparel and accessory manufacturer, has decided to release the new fall 2018 line, despite concerns about ushering in the colder months and Seattle’s inclement weather. “Some of the staff thought summer wasn’t quite long enough this year so they asked we delay the release...

August 28, 2018

Black Diamond Sends Walmart Cease and Desist

August 28, 2018 - Black Diamond Equipment, Ltd., a global leader of innovative active outdoor performance equipment and apparel, today sent Walmart a cease and desist notice in response to news Monday announcing the launch of a new outdoor website on Walmart.com curated by Moosejaw.  The letter directed Walmart to cease...

August 28, 2018

Merrell Names Adam Craig as Vice President Sales, U.S.

(ROCKFORD, Mich., Aug. 28, 2018) —  Merrell, the outdoor performance brand, today announced the appointment of Adam Craig to the position of Vice President of Sales, U.S. reporting directly to Merrell President, Sue Rechner.  For the last 20 years, Craig has been with Columbia Sportswear in various sales roles. Since 2013, he...

August 28, 2018

Astral Pays Tribute to River Roots with Limited Edition GreenJacket & Rassler 2.0

(August 28, 2018 - Asheville, NC) –  For the past nine years, Astral has released a highly anticipated limited edition GreenJacket PFD. The Limited Edition Program at Astral is the Crown Jewel of the brand’s product. The story and attention to design detail makes these life jackets not only best in class,...

August 28, 2018


Balega and TriggerPoint Partner with Ragnar Series to Become Official Sock and Foam Roller Brands of the Race

Durham, N.C. (August 28, 2018) – Balega, a leading performance sock brand in the run specialty market, and TriggerPoint, the market leader in foam rolling, movement products and education, announce their partnership with Ragnar, the premier series of overnight road and trail running relay adventures in the United States. The...