PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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July 19, 2018
Quickfeat Partners with Million Win Vietnam to Expand Woven and Knitted Garment Production
BEND, Ore. – July 19, 2018 – Quickfeat International, an apparel manufacturer, announced today that they have partnered with Million Win Garment Co., Ltd. in Vietnam to expand their woven and knitted garment production capabilities. Accounts will work directly with Quickfeat Merchandising Managers from purchase order to final shipment. “Quickfeat...
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July 19, 2018
Upgrade Your Shoes with Vibram’s Sole Factor at Outdoor Retailer
NORTH BROOKFIELD, Mass. (July 19, 2018) – Vibram®, the worldwide leader in high-performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, announces today that proceeds from its regional Sole Factor Tour stop in Denver during Outdoor Retailer will be presented to The Conservation Alliance. “We want to contribute in conjunction with...
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July 19, 2018
Mountainsmith Celebrates their Heritage with New Additions to their Vintage ‘Roots Collection’ at Outdoor Retailer Summer Market
Golden, CO – Mountainsmith – craftsmen of iconic backcountry equipment and recreational outdoor gear – debuts the Trippin Series as the newest addition to their vintage Roots Collection at Outdoor Retailer Summer Market this month (Booth #: 44080-UL). Featuring the NEW Trippin Pack, Trippin Sling, and Trippin Pouch, and bold...
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July 19, 2018
Stunt Puppy Joins Forces with Renowned New Zealand Brand D-Fa Dogs
Minneapolis, MN (July 19, 2018) — With their sights firmly set on becoming the leader in high-performance products for active dogs and their owners, upstart brand Stunt Puppy has joined forces with like-minded New Zealand brand D-Fa Dogs. The Stunt Puppy name will cover both going forward, but each brings...
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July 19, 2018
Reima Names Momentum Media PR as Agency of Record
Boulder, Colo. (July 19, 2018) – Reima, the world’s leading premium performance wear brand for active children, announces Momentum Media PR as the US agency of record, effective immediately. Sold in 37 countries worldwide, the Finland-based company has selected Momentum Media PR to help establish, strengthen and grow the brand’s...
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July 19, 2018
Yaktrax Opens Application for 2018-19 Ambassador Team
Durham, N.C. (July 19, 2018) - Yaktrax, the premium outdoor brand synonymous with snow and ice traction, has opened the application portal today for its 2018-19 influencer team, #YakPak. Team members will represent Yaktrax as brand ambassadors to help grow awareness and create meaningful content for the brand from October...
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July 19, 2018
Newly Launched shār Joins The Conservation Alliance
BEND, Ore. – July 19, 2018 – The Conservation Alliance welcomes its newest member, shār, makers of organic trail mix that provides healthy fuel on-the-go. The brand will be introducing its new “Original Mix” at Outdoor Retailer Summer Market 2018 in Denver next week. As a new partner, shār joins...
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July 19, 2018
ECCO Outdoor Spring 2019 Collection Unveiled at Summer Outdoor Retailer
Londonderry, NH (July 19, 2018) – ECCO, the leading family-owned global footwear brand, proudly introduces new additions to the multi award-winning Outdoor collection at the upcoming Summer Market Outdoor Retailer trade show (booth #42007), July 23-26, 2018, in Denver, CO. Continuing to bring the idea of ‘urbanization’ to market with...
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July 18, 2018
Liv Cycling Introduces First Dual Suspension E-Bikes Built For Women
NEWBURY PARK, Calif. (July 18, 2018) – Liv Cycling, the company dedicated to getting more women on bikes, today announced two new series of women’s dual-suspension E-bikes – the Liv Intrigue E+ and Embolden E+. The bikes were built using Liv’s 3F Design Philosophy, which includes thousands of data points...
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July 18, 2018
New Partnership with The Nature Conservancy Kicks Off Smartwool Advocacy in Action Month
Steamboat Springs, CO – July 18, 2018– Smartwool has designated July its official Advocacy in Action month, designed to motivate and encourage employee engagement in the industry and around their communities. The Advocacy in Action month is focused on showcasing the two pillars of the brand’s give-back efforts: sustaining and...