February 1, 2018

Under Armour Launches UA HOVR, a Next Generation Cushioning Platform Built to Make You Better

BALTIMORE, MD (Feb. 1, 2018) — Today, Under Armour, a global leader in innovative performance apparel, footwear and equipment, launches UA HOVR, the brand’s latest innovation in footwear cushioning technology. The UA HOVR platform is launching with two running styles — the UA HOVR Sonic and UA HOVR Phantom —...

February 1, 2018

United By Blue Wins the Manufacturing Award at the 2018 Outdoor Inspiration Awards

DENVER, CO (THURSDAY, FEBRUARY 1, 2018) - United By Blue (UBB), the sustainable outdoor apparel and lifestyle brand with a large focus on waterway conservation, has been awarded the Manufacturing Award at the 8th annual Outdoor Inspiration Awards at Outdoor Retailer and Snow Show 2018, joining the ranks of past...

February 1, 2018

The Snowboarder’s Journal Drops into the Whit Room with Melvin Brewing

Bellingham, WA (February 1, 2018) – Melvin Brewing, independently owned by the best snowboarders in craft beer, has partnered with the nation’s leading snowboard media company in a new way. In collaboration, The Snowboarder’s Journal and the Bellingham Melvin Brewing team have gone into the Whit Room and come out...

February 1, 2018

Dare 2b Introduces Outdoor Collection for Autumn-Winter 2018

Portsmouth, NH (February 1, 2018) – Tap into your inner thrill-seeker with Dare 2b’s new Fall ‘18 Outdoor collection. Exclusive Dare 2b technology delivers warmth, uncompromised range of motion and protection from the elements in a range of insulated and shell jacket styles. Designed with the end-user in mind, the...

February 1, 2018

Orange Mud Adds Southeast US Representation

Castle Rock, CO – Orange Mud is excited to announce the addition of product representation in the Southeast United Sates. Nate Price of Endurance Sporting, LLC will be joining the Orange Mud family and covering the South East including; North Carolina, South Carolina, Georgia, Alabama, Tennessee, and Mississippi. Nate can...

February 1, 2018

TIME Sport launches new Altitude frame series in partnership with the village of Alpe d’Huez

TIME is excited to introduce a new frame project to the cycling community, continuing in the TIME tradition of innovation and competitive excellence. The new Alpe d'Huez range symbols a turning point in TIME's history. After a period of transition into the Rossignol Group, we are proud to launch a...

February 1, 2018

All Good Recertifies as a B Corp with Double Digit Growth in Score

Morro Bay, CA (February 1, 2018)— All Good – makers of organic and botanical skincare products – sets an example of social and environmental responsibility within their community and industry. The company recently completed their fourth official B Impact Assessment, a biannual requirement for companies certified as B-Corporations. All Good’s...

January 31, 2018

Honey Stinger Introduces New Line of Organic Cracker N’ Nut Butter Snack Bars

STEAMBOAT SPRINGS, Colo. (Jan. 31, 2018)—Honey Stinger, the leading manufacturer of honey-based nutritional products, today announced an all-new line of indulgent snack bars to its growing product line. As a new category for the brand, these unique snack bars are the perfect post-workout reward, summit snack, or guilt-free dessert. The...

January 31, 2018

MSR Names Scott Youmans Stoves and Combustion Category Manager

SEATTLE, Wash. (January 31, 2018) — Mountain Safety Research® (MSR®), the Seattle-based leader in high-performance outdoor equipment, has named Scott Youmans as its Stoves and Combustion Category Manager. The category includes award-winning stove systems like the WindBurner, ultra-lightweight designs such as the PocketRocket 2, and adventure-tested industry standards like the...

January 30, 2018

Orange Mud Celebrates The Growth of Its Ambassador Program

Castle Rock, CO – Orange Mud, an athletic goods company which creates hydration packs for running, biking, and a range of other sports, is today celebrating the success of its ambassador program, which recruits dedicated customers to help promote the brand online. Founded in April 2014, the ambassador program is...