PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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May 2, 2024
Around the Crown 10K Announces Multi-Year Partnership with Truist
Charlotte, NC /OUTDOOR SPORTSWIRE/ – Around the Crown 10K Together with Truist (ATC10K), Charlotte’s premiere 10K road running race dedicated to moving Charlotte forward and North Carolina’s largest 10K road race, announces its pivotal multi-year partnership with Truist Bank (Truist) who will serve as the event’s Presenting Sponsor through 2026....
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May 2, 2024
Life Intents Introduces First-Ever Bell Tent With A Picture Window.
Portland, Oregon – May 2, 2024/OUTDOOR SPORTSWIRE/ – Glamping just got a whole lot breezier! Life Intents, renowned for their handcrafted canvas bell tents, is thrilled to announce the arrival of the Zephyr – a revolutionary addition to their product line that redefines comfort and connection with nature. The Zephyr is...
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May 2, 2024
WaveCel Partners with Backbone to Accelerate Brand Awareness and Safety Innovation
PORTLAND, OR (May 2, 2024) /OUTDOOR SPORTSWIRE/ – WaveCel, setting new benchmarks in helmet safety technology by going beyond standards to protect the head and the brain, is pleased to announce a strategic partnership with Backbone as its integrated marketing agency of record. This collaboration marks a significant step in...
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May 2, 2024
32nd Annual National Trails Day® Brings Communities Together Outdoors to Celebrate and Give Back to Trails
Silver Spring, MD /OUTDOOR SPORTSWIRE/ – The nationwide celebration of National Trails Day® on Saturday June 1, 2024 will bring together people from across the country, Puerto Rico, and beyond, to celebrate, enjoy, and give back to the trails. American Hiking Society’s National Trails Day®, is an annual event aimed at...
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May 1, 2024
Garmin announces first quarter 2024 results
Schaffhausen, Switzerland / May 1, 2024 /OUTDOOR SPORTSWIRE/ – Garmin® Ltd. (NYSE: GRMN), today announced results for the first quarter ended March 30, 2024. Highlights for first quarter 2024 include: Consolidated revenue of $1.38 billion, a 20% increase compared to the prior year quarter Achieved record first quarter revenue in...
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May 1, 2024
OrthoLite Adds Talent to Global Foam Innovation Team
AMHERST, Mass. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – At the heart of OrthoLite’s ongoing quest for excellence in insole manufacturing is the company’s Global Foam Innovation Team. Hanson Zhang, OrthoLite’s Chief Chemist, founded and leads the Global Foam Innovation Team with Wen Bin Hong, OrthoLite’s Chemical Director. Today, two new pinnacle hires...
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May 1, 2024
Backpacker Pantry aims to elevate the backpacking meals and nutrition category with the introduction of Backpacking Nutrition Week
Boulder, Colo. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – Boulder, Colo.-based Backpacker’s Pantry, the family-owned maker of gourmet adventure meals, announces Backpacking Nutrition Week, a week-long holiday aimed at elevating the importance and awareness of backpacking food and nutrition among camping enthusiasts. Starting today, May 1 through May 6, the industry is encouraged...
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May 1, 2024
Altra Launches Its S24 ‘Experience Collection’ with New Trail and Road Shoes
DENVER, Colo. (May 1, 2024)/OUTDOOR SPORTSWIRE/ – Altra, a leading innovator in performance running, launches its new Experience Collection featuring two road shoes and one trail shoe designed for a new underfoot experience. Experience Wild, Experience Form and Experience Flow all use Altra’s signature FootShape toebox combined with a low drop...
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May 1, 2024
Tommy Bahama Announces Licensing Agreement with ISLE
May 1, 2024 /OUTDOOR SPORTSWIRE/ – Iconic island lifestyle brand Tommy Bahama has signed a licensing agreement with ISLE Surf & SUP for a unique collection of hybrid SUP-kayak boards, along with limited edition waterproof bags. ISLE is known for its ingenuity in hybrid watercraft design, allowing users to customize...
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May 1, 2024
The Running Event Teams Up with Obviouslee to Drive Growth and Amplify Industry Leadership
CHARLESTON, S.C. (May 1, 2024) /OUTDOOR SPORTSWIRE/ – Obviouslee, a dynamic, full-service marketing agency renowned for strategic collaborations with innovative brands worldwide, proudly announces being selected by The Running Event (TRE) as its media relations agency of record and creative partner. In addition to driving growth and elevating TRE's position as...