August 22, 2017

SOG adjusts distribution channels, MAP policy to increase level of service

LYNNWOOD, Wash. – Strengthening its commitment to both the consumer experience and retailer support, SOG Knives & Tools will tighten its distribution channels and launch a program designed to deliver better enforcement of its Minimum Advertised Price (MAP) policy. “This is an important two-pronged process that will bring value to...

August 22, 2017

Light & Motion Gets Smart with the New Vibe Series, a Revolutionary Approach to Bike Lights

Marina, CA, August 22, 2017 – Light & Motion, the premier US manufacturer of performance bike lights, has announced the launch of the new Vibe series, a completely new lighting concept built around delivering effortless safety to urban riders. The revolutionary, button-free Vibe head and taillights feature smart sensors that recognize...

August 22, 2017

Outdoor Participation Rate Reaches 48.8%

Nearly half of all Americans over the age of six, or 48.8% of the US population, participated in outdoor recreation at least once in 2016. That equates to a total of 144.4 million people – two million more people than participated in 2015. These findings are part of the Outdoor...

August 22, 2017

OluKai Supports Mahalo, Hawai’i Sail Between Hawaiian Islands

Maui, HI ─ August 22, 2017 ─ OluKai, the premium, Hawaiian-inspired lifestyle brand and its nonprofit, the Ama OluKai Foundation are excited to continue a multi-year partnership with the Polynesian Voyaging Society (PVS) by supporting the Mahalo, Hawai’i Sail. The six-month inter-island journey kicked-off on August 16 when the voyaging...

August 18, 2017

World T.E.A.M. Sports’ Face of America Liberty Debuts October 8

Holbrook, New York, August 18, 2017 – National nonprofit World T.E.A.M. Sports announced today the opening of athlete registration for the October 8 Face of America Liberty bicycle and hand cycle ride from the United States Military Academy at West Point, New York to the World Trade Center in downtown...

August 18, 2017

Grassroots Outdoor Alliance taps Gabe Maier as vice president, strengthening commitment to data

CODY, WYOMING – Grassroots Outdoor Alliance, the national organization dedicated to the health and growth of specialty outdoor retail, today announced the promotion of Gabe Maier to vice president. Maier previously served as the organization’s data and business analyst, meshing a deep background in finance and business development with the personal...

August 17, 2017

Solar Formation: A Record Breaking Solar Eclipse Stunt

WESTPORT, CT (Aug 16, 2017) — Outside TV, the leader in adventure- and action-sports content, is proud to announce a record-breaking attempt at the first-ever wingsuit flight stunt performed against the upcoming total solar eclipse. On Monday, Aug. 21, 2017, at 10:20 a.m. PST, the full solar eclipse will be...

August 17, 2017

Burley Design Promotes Within To Fill Sales Manager Role

Eugene, OR (August 17, 2017) – Burley Design – known for its award-winning outdoor recreational transport gear trusted by generations of families since 1978 – is excited to announce the promotion of Nick Martinez to Sales Manager effective immediately. Nick brings over two years of Burley experience, most recently as...

August 17, 2017

Eagle Creek Hires Bou Sales for Representation

San Diego, Ca. (August 17, 2017) - Eagle Creek announces a new partnership with Bou Sales as representatives for the Michigan, Indiana, Ohio and Kentucky sales territories, effective immediately. Managing one of the key territories for Eagle Creek, Bou Sales leverages deep outdoor and travel experience, regularly winning sales contests for...

August 17, 2017

XscapePod allows campers and backpackers to spend more time outdoors

PORTLAND, OR– XscapePod, LLC is announcing its formal launch in the Portland-Metro area as an on-demand backpacking and camping equipment rental resource. The company, founded by Portland resident and outdoor enthusiast Nic Parrish, has been in its pilot phase of operations for the last three months. XscapePod is just the...