PRESS RELEASES
Browse the latest press releases from companies serving the outdoor sports industry. You’ll find news regarding new hires, promotions, products, partnerships, mergers, acquisitions, special announcements, and more.
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June 29, 2017
Sierra Designs Goes Back to Its Roots for Spring ’18 Pack Line
June 29, 2017 - Boulder, CO - The team at Sierra Designs didn’t have to look far for inspiration to craft its newest line of backpacks. The Spring ’18 pack styles are recreations of three iconic designs found in the brand’s 1973 product catalog, updated with modern materials and features....
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June 28, 2017
ALLIED Feather & Down to Celebrate 30th Anniversary at ORSM
Montebello, California (June 21, 2017) — Though not quite the household name of many of its brand partners, ALLIED Feather & Down has been a powerful force in the outdoor industry for longer than many of them have existed. This summer, ALLIED is celebrating 30 years in business and will be honoring the occasion...
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June 28, 2017
Gateway Trade Funding to Attend Summer OR
BREA, Calif. – Outdoor industry companies in need of flexible short- term financing solutions are encouraged to stop by the Gateway Trade Funding booth at the Outdoor Retailer Summer Market trade show being held July 26-29 in Salt Lake City and learn more about available, affordable options. Gateway Trade Funding,...
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June 28, 2017
Balega Presents Induna Award to Two Stores at Fleet Feet Sports National Conference
Durham, N.C. (June 28, 2017) – Balega International, a leading performance sock brand in the run specialty market, honored two Fleet Feet Sports stores for outstanding community service and presented its prestigious Induna award to the Roanoke and West Hartford store owners during the annual Fleet Feet Sports National Conference...
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June 28, 2017
Royal Robbins’ Moves Exclusively to 100% Fluorocarbon-Free DWR
SAN FRANCISCO, Calif. (June 28, 2017) — Royal Robbins’ Spring 2018 collection will exclusively feature 100% non-fluorinated “Ec-0 DWR™”: an eco-friendly upgrade with the same waterproof performance features of its predecessor. Royal Robbins is the first US outdoor brand to eliminate the use of PFC-based DWR treatments by expanding the Ec-0...
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June 28, 2017
Mountain Hub Appoints rygr to Lead Public Relations Efforts
PARK CITY, Utah — Mountain Hub, a rapidly growing, community-fueled platform for the outdoors, has partnered with integrated marketing agency rygr to lead the brand’s public relations efforts. “Our goal at Mountain Hub is to connect the outdoor community. Mountain Hub helps everyone from casual enthusiasts to elite professionals access...
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June 28, 2017
Intova Debuts 4K Marine Grade Action Camera and Revamped Accessory Line
Seattle, WA – June 28, 2017 – Intova is taking marine grade action cameras to the next level with its most rugged and powerful camera to date. Capable of capturing crisp 4K video in the harshest conditions, the Intova X4K is a perfect option for divers, hunters, campers and adventurers....
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June 28, 2017
Feetures Debuts Sock Collection that Allows Customers to Go. Do. Live.
Charlotte, NC – June 28, 2017 – Feetures, a leader in run specialty performance socks, is proud to expand its product offerings with a lifestyle collection that will let fans live in Feetures throughout their entire day. The new line incorporates the same technology found in Feetures running socks, allowing...
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June 27, 2017
Icebug Footwear Hires Ellen Brown for Representation in Rocky Mountain Region
Bellingham, WA - Icebug traction footwear is pleased to announce they have hired Ellen Brown for sales representation in the Rocky Mountain region. Brown, who is based in Denver, comes with a long history of experience in outdoor, running and footwear; she will cover: CO, NM, UT, and WY. “We...
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June 27, 2017
Polygiene® Announces New International Distributors, Chief Financial Officer and Global Marketing Director
MALMÖ, Sweden – Polygiene®, the world leader in odor control and freshness technologies, announces two international partners to manage distribution in Turkey and India. Additionally, Polygiene appointed Ulrika Bjork as its new Chief Financial Officer (CFO) and promoted North American marketing director, Colleen Nipkow, as its Global Marketing Director. Polygiene...