July 21, 2016

RYU Apparel Inc. Brings Its Tailored, Technical Gear to Backbone Media

(Vancouver, BRITISH COLUMBIA) July 21, 2016 – RYU Apparel Inc. (RYU), a Vancouver-based, tailored, technical urban athletic apparel brand for men and women, announced today that it is teaming up with Backbone Media to drive public relations in North America. Designed “for athletes by athletes” has resulted in apparel you can wear anytime...

July 21, 2016

UCO Hundred Combines Fashion and Function

Heritage lighting brand UCO is expanding its collection of quality headlamps with a stylish new option. The Hundred combines the comfort customers expect from UCO with a fashionable variety of patterned headbands. This lamp offers a bold new look that is sure to turn heads. The Hundred features a real wood headlamp...

July 20, 2016

Sierra Designs Unveils Bold New 2017 Tents

Sierra Designs is proving once again why it is a leader in the industry by offering the most comfortable, livable and lightweight tents for the backcountry. Their bold new 2017 line pushes the boundaries of how spacious tents can be without adding extra weight. The Summer Moon 2 is the lightest,...

July 20, 2016

New Video Series Celebrates Devoted Local Bike Communities

JACKSON, Wyo. (July 20, 2016) Teton Gravity Research (TGR), the global leader in youth-culture media, is pleased to announce Next Exit, a new video series celebrating devoted local bike communities by documenting the people that make these places special. Next Exit is a joint production of TGR and the acclaimed, community-driven mountain-bike journal, Freehub...

July 19, 2016

Morakniv Eldris Wins Prestigious Award at Friedrichshafen

Morakniv®, creator of quality Swedish knives since 1891, has received a top honor at the OutDoor Friedrichshafen 2016 show in Germany. A jury unanimously picked the Morakniv Eldris for the prestigious Scandinavian Outdoor Award in the Hardware category. The Scandinavian Outdoor Award is given to products based on functionality, quality, innovation,...

July 19, 2016

Face of America Allows Injured Marine to Find Herself through Exercise

TROY, NY - United States Marine Corps veteran Rachel Fredericks had never ridden her hand cycle more than 38 miles in a single day. During national non-profit World T.E.A.M. Sports’ April 23-24 Face of America bicycle and hand cycle ride from the Pentagon to historic Gettysburg, Fredericks rode 110 miles...

July 19, 2016

Avex Athlete Melissa Arnot Tackles 50 Peaks Challenge

PARK CITY, Utah (July 19, 2016) – Avex athlete Melissa Arnot, and guide-in-training Maddie Miller have officially embarked on their mission to summit the highest peak in every U.S. state in 50 days. The 50 Peaks Challenge began on June 27, when the Maddie summited Denali in Alaska, the highest...

July 19, 2016

Darn Tough Vermont Introduces New Spring 2017 Collection

Darn Tough Vermont, the American manufacturer of the fastest growing collection of performance outdoor and lifestyle socks, introduces new constructions, yarns, styles and designs in its fresh, new spring 2017 offering. From redefining the bike category with innovative contructions to infusing luxurious, light-weight yarns into their lifestyle collections, Darn Tough...

July 18, 2016

Icebug Debuts New Trail Collection for Spring 2017

Bellingham, WA (July 18th, 2016)- Icebug is proud to debut their new Trail collection for spring 2017. Designed for those who love the outdoors and are looking for shoes to help them explore it. With new lightweight upper materials, low drop heights, and cushioned midsoles, the Trail collection features a range...

July 18, 2016

Chaco and The Outbound Collective Partner to Share Outdoor and Travel Inspiration

ROCKFORD, Mich. (July 18, 2016) – Today, Chaco announced a strategic partnership and sponsorship agreement with The Outbound Collective, which centers on Chaco’s footwear and branded content. Chaco joins The Outbound as the exclusive footwear sponsor in the sandal category. The two brands will partner to publish content and storytelling through curated adventures, on-brand...