May 12, 2016

Katadyn Group Taps Verde Brand Communications as North American Agency of Record

Minneapolis, Minn. (May 12, 2016) — Katadyn Group today named Verde Brand Communications as its North American agency of record for brand communications. Katadyn Group tapped Verde to drive brand awareness for Katadyn, AlpineAire and Optimus’ solution-based products. “Since 1928, Katadyn Group has manufactured the world’s most technologically advanced products for everything from exploration to humanitarian aid,” said Shawn Hostetter, president...

May 12, 2016

PeopleForBikes Hosts Top Executives at D.C. Fly-In

Boulder, Colo. (May 12, 2016)- This week, PeopleForBikes hosted its first Executive Fly-in of 2016 in Washington, D.C. Six top bicycle industry executives–all members of the Bicycle Product Suppliers Association (BPSA)–brought powerful economic stories of their companies to the nation’s capital to help make biking better in America. Along with PeopleForBikes leaders, these executives...

May 11, 2016

MYSTERY RANCH Hires Rep Force for Outdoor Channel Distribution

MYSTERY RANCH, an industry-leading pack company built on a heritage of function, comfort, quality and durability, announced today that it has retained sales agencies in five territories across the US and Canada to represent the company’s Mountain division of backpacks, daypacks and everyday carry bags. After a ten-year hiatus from brick and...

May 11, 2016

COBI Crowdsources Brand Video Talent, Gives Away Trip to Berlin

Berlin, Germany (May 11, 2016) - Today COBI, the first integrated system to connect your cycling experience with the rest of your life, begins accepting video submissions for consideration in their upcoming brand video talent search. This contest will award two winners a trip to Berlin to star in the video and become...

May 10, 2016

TREW Releases New Spring Product Line

Hood River, Oregon (May 10, 2016) – TREW, Inc., a style-inspired, performance outdoor company, has released the first spring collection in the company’s seven-year history. New products include the men’s and women’s BeWild Rain Jacket and the Up Jacket Wind Shirt which are exclusively available at TREWGear.com. TREW was founded in Hood River, OR, renowned for outdoor...

May 9, 2016

National Trails Day® Beckons Americans to the Outdoors

Golden, Colorado – Launch into the summer season with a fun and fulfilling day out on the trail during American Hiking Society’s National Trails Day®. On June 4, 2016, hundreds of thousands of individuals will converge at parks, forests, and trails all across the country to experience the great outdoors...

May 9, 2016

SlingFin Taps New JOBS Act and Wefunder to Raise $1M

Berkeley, Calif. (May 9, 2016) - SlingFin, a manufacturer of premium quality backcountry and expedition tents, today announced its partnership with Wefunder as it seeks investors for the next phase of growth. Wefunder, an innovative investment platform, helped write and pass through congress Title III of the JOBS Act, which will become...

May 9, 2016

PeopleForBikes’ National Protected Bike Lane Week Kicks-Off Today!

BOULDER, Colo. (May 9, 2016) – Today marks the first day of National Protected Bike Lane Week which celebrates the positive change these lanes have brought to cities across the United States. Protected bike lanes separate people on bikes from car-and-truck traffic with physical barriers such as planters or bollards, providing...

May 6, 2016

“Namuli” Film Selected to Appear at Telluride Mountainfilm Festival

North Conway, NH. (May 6, 2016) — Namuli, the dynamic film that combines science, climbing and conservation, has been selected as a feature documentary at the Telluride Mountainfilm Festival. The four-day, multi-dimensional celebration of cinema takes place May 27-30, 2016 in beautiful downtown Telluride, Colorado. Namuli will make its World Theatrical Premiere at the festival. “It...

May 5, 2016

Darn Tough Vermont First Quarter Earnings Up 20 Percent

Darn Tough Vermont, the American manufacturer of the fastest growing collection of performance outdoor and lifestyle socks, is proud to announce first quarter earnings have grown 20 percent year-over-year. The double-digital growth reflects increases across all categories and a tremendous response to the brand new Vertex Running Series that launched this spring. ...