April 26, 2016

Sierra Designs Announces Partnership with Packing It Out

Boulder, CO. –– Sierra Designs, a heritage outdoor brand with more than 50 years of experience creating innovative products, is proud to announce its partnership with the Packing It Out team, a group of thru-hikers raising awareness of litter conditions along America’s trails. Packing It Out’s mission is to inspire a...

April 26, 2016

Upslope Brewing Co Brews Premium Craft Beer Exclusive to Utah Market

BOULDER, Colo. (April 26, 2016) — Upslope Brewing Company, the Boulder-based brewery with national craft beer acclaim, is excited to announce a new beer brewed exclusively for the Utah market. This Belgian Style Blonde Ale brewed with guava meets the states requirement to be sold both in grocery and convenient stores,...

April 26, 2016

Honey Stinger Adds Low Sugar Snack Bar Category

STEAMBOAT SPRINGS, Colo. (April 26, 2016)—Honey Stinger, the leading manufacturer of honey-based energy food, is introducing a new, low sugar snack bar line to its growing roster of energy foods. These new Snack Bars are made with simple gluten free ingredients such as organic honey, organic apples, nuts and seeds, all...

April 26, 2016

Outdoor Industry Association Names Matt Kaplan Vice President of Membership and Sales

(Boulder, CO) April 26, 2016 – Outdoor Industry Association (OIA) is pleased to announce that Matt Kaplan will join the organization as Vice President of Membership and Sales. With deep experience at some of the outdoor industry’s most recognizable brands, Kaplan recently served as VP of sales at Ibex Outdoor Clothing. “Matt brings solid...

April 25, 2016

Outdoor Industries Women’s Coalition Announces Judges for Second Annual Pitchfest

BOULDER, Colo., April 25, 2016 - The Outdoor Industries Women’s Coalition (OIWC), the only organization focused on the inclusion of women in the outdoors from participant to CEO, has announced the judges for its second annual Pitchfest. Judges for this year’s event include: Sally McCoy, Outdoor Industry Leader and Entrepreneur...

April 25, 2016

Abom, Inc. Wins Gold Medal at Edison Awards

Portland, Ore. (April 25, 2016) – Abom, Inc., the company that developed and patented an active solution for foggy goggles, has won a gold medal for its snowsports goggles at the annual Edison Awards. The announcement was made at the Edison Awards’ Annual Gala, held in the historic ballroom of the...

April 22, 2016

Just in Time for Summer, Earth Fare Stores Pick-Up All Good Sunscreen Butter SPF 50+

Morro Bay, CA— All Good, makers of organic skincare and healing products, adds the All Good Sunscreen Butter SPF 50+ to Earth Fare shelves this month. All 36 Earth Fare locations across the southeast and Midwest have picked up the Sunscreen Butter, including stores in North Carolina, South Carolina, Georgia, Alabama, Tennessee, Florida, Ohio, Michigan and...

April 21, 2016

Gregory Mountain Products Partners with Verde Brand Communications

SALT LAKE CITY, Utah – Gregory Mountain Products, a longtime global leader in backpacks and adventure travel gear, is partnering with Verde Brand Communications to lead its integrated public-relations efforts in North America. Verde will support and create proactive communications programs that stem from Gregory’s 40-year leadership in the pack category, and...

April 20, 2016

Outdoor Industries Women’s Coalition Supports Member Companies in Opposition of North Carolina Anti-LGBT Legislation

BOULDER, Colo., April 20, 2016 - The Outdoor Industries Women’s Coalition (OIWC), the only organization focused on the inclusion of women in the outdoors from participant to CEO, is supporting its member companies in opposing the “The Public Facilities Privacy and Security Act” (HB2) recently passed in North Carolina, as...

April 20, 2016

Under Armour Verge Mid GTX Hiker Wins Outside Gear of the Year Award

Baltimore, MD (April 20, 2016)— Under Armour has won Outside Magazine’s Gear of the Year Award for the new Verge Mid GTX boot in the “hikers” category. After rigorous testing, Outside editors selected the Verge Mid GTX because of its category-leading innovation and all-weather performance design and aesthetics. “We are thrilled Outside gear testers...