December 14, 2015

Tubbs Snowshoes Introduces the FLEX HKE snowshoe for “Tweeners”

Seattle, Wash. (December 14, 2015) — Tubbs Snowshoes, a global leader in snowshoe technology and snowshoe education, announces the next addition to its kid-friendly snowshoe line. Designed specifically for those who have outgrown smaller kids’ snowshoes, but aren’t quite ready to step into a full-size adult model, the FLEX HKE features traction rails,...

December 14, 2015

Royal Robbins® Taps Co-Founder Liz Robbins as Advisor

SAN FRANCISCO, Calif. (December 14, 2015) — Royal Robbins, LLC announced today that climbing pioneer Liz Robbins, co-founder of the company and former head of design, is rejoining the heritage apparel brand as a trusted advisor. “It’s exciting to be back working with the company Royal and I founded. Our guideline, style with...

December 9, 2015

Any Mountain, Vail Resorts Celebrate Giving Season With Big City Mountaineers

SAN FRANCISCO (Dec. 9, 2015) — Any Mountain, the premier retailer for ski, snowboard, bike and outdoor gear in the Bay Area, is celebrating the holiday season with their annual fundraising campaign that encourages their customers to support Big City Mountaineers (BCM)with every purchase. Through Jan. 3, Any Mountain customers...

December 9, 2015

Tubbs 1906 Series Brings New Vermont-Inspired Model into 2016 Collection

Seattle, Wash. (December 9, 2015) — Tubbs Snowshoes, the leading manufacturer of lightweight, versatile snowshoes, is excited to announce the launch of its second limited edition snowshoe of the 1906 Series, the Mount Mansfield. With inspiration drawn from Tubbs Snowshoes’ Vermont heritage, the Mount Mansfield features a clean aluminum frame with a minimalist aesthetic, befitting...

December 9, 2015

Snikwah Performance Wear Makes Debut at St. Peterburg Power & Sailboat Show

Naples, FL, Dec. 9, 2015 - Snikwah performance wear made its debut at the 38th Annual St. Petersburg Power & Sailboat Show Dec. 3-6 at the Duke Energy Center for the Arts Mahaffey Theater Yacht Basin and Albert Whitted Park in St. Petersburg. The St. Petersburg Power & Sailboat Show is...

December 8, 2015

BOCO Gear Joins The Conservation Alliance

Boulder, Colo. (December 8, 2015) — Boulder-based BOCO Gear pledges to protect the places we play by becoming the newest member of The Conservation Alliance. Through this new partnership, BOCO Gear will support The Conservation Alliance’s mission to protect and preserve North America’s last wild spaces. With the help of Alliance member companies, the organization has...

December 8, 2015

Atlas Snow-Shoe Company Expands Adventure Team with New Athletes

Seattle, Wash. (December 8, 2015) — The impressive Atlas Snow-Shoe Company Team is excited to announce three new members to its 2015 Adventure Team. Building on its existing roster of brand advocates, the Atlas Adventure Team will span the U.S. outdoor and snow sport industries, promoting the sport of snowshoeing in their everyday....

December 8, 2015

Addaday Rolls out Partnership with Backbone Media

SANTA MONICA, Calif. (December 8, 2015) – Addaday, the scientifically designed massage tool company, has selected Backbone Media to be its public relations agency of record. As part of a daily recovery and health maintenance program athletes can now mimic the techniques used by physical therapists to speed recovery and eliminate muscle...

December 4, 2015

Congress Passes FAST Act: $4 billion for bicycle and pedestrian projects

BOULDER, Colo. (Dec. 4, 2015)- PeopleForBikes commends the U.S. Congress for passing the FAST Act, Fixing America’s Surface Transportation, a five-year reauthorization of the federal surface transportation program. The FAST Act will dedicate $835 million annually for the first two years, and $850 million annually for the last three years, to bicycle...

December 3, 2015

Outdoor Research customers #OptOutside on Black Friday, give back via Instagram challenge

SEATTLE, Wash. (Dec. 3, 2015) – Following an Instagram challenge in which it encouraged its customers to get outside instead of shopping on Black Friday, Outdoor Research, the manufacturer of industry leading outdoor apparel and accessories, this week donated $5,000 to Paradox Sports, a Seattle non-profit that helps create adaptive sports communities. Joining...