March 8, 2023

Houdini Expands “Odd Band of Friends,” and relaunches “Houdini Hangouts” Adding Award-Winning Snowboarders Kjersti Buaas and Chanelle Sladics, Nurturing Female Camaraderie and Outdoor Adventures

STOCKHOLM (March 8, 2023) /OUTDOOR SPORTSWIRE/ – Houdini, the functional life wear company committed to designs that are timeless, versatile and minimalist, today announced it will expand its “odd band of friends”, adding accomplished snowboarders  Kjersti Buaas and Chanelle Sladics, combining their passion for snowboarding and van life traveling across Europe...

March 7, 2023

Altra Announces New Athletes to Elite Team

DENVER (March 7, 2023) /OUTDOOR SPORTSWIRE/ - Altra, a leading innovator in performance running, is excited to welcome its newest trail athletes, Careth Arnold and JP Giblin, to the Altra Elite Athlete Team. Throughout the year, these athletes – among the rest of the team – will wear Altra footwear...

February 28, 2023

Wild Rye Launches Versatile Technical and Lifestyle Collections for Spring 2023

Sun Valley, ID (Feb. 28, 2023) /OUTDOOR SPORTSWIRE/ - Wild Rye, the premiere outdoor lifestyle apparel brand designed for and by women-identifying adventurers, announces the launch of its spring 2023 collection featuring 15 new styles and product updates spanning bike, everyday fitness, and lifestyle products. This season’s collection boasts vibrant...

February 27, 2023

Tailwind Nutrition Athletes Dauwalter and Sonnesyn Race to Global Success at Transgrancanaria and The Birkie

  DURANGO, Colo. (Feb. 27, 2023) /OUTDOOR SPORTSWIRE/ - Tailwind Nutrition athletes had a banner weekend on both sides of the pond with Courtney Dauwalter dominating the Transgrancanaria Classic 128-kilometer race and Alayna Sonnesyn winning the 55-kilometer American Birkebeiner cross country ski race. Dauwalter finished the challenging course on the...

February 24, 2023

Why Did Eddie Bauer Lay Off Its Whole Team of Professional Athletes? It’s Complicated.

On Monday, January 30, alpinist and internationally certified guide Caroline George received an email from Eddie Bauer, her sponsor of nearly 15 years. She was expected to be on an important call with the company’s CEO, Tim Bantle, the following day. This is how it ends, I’m sure, she thought....

February 22, 2023

NNormal Welcomes Allie Ostrander to Running Ambassador Team

/OUTDOOR SPORTSWIRE/ – NNormal is proud to announce that Allie Ostrander is joining the NNormal brand as their newest ambassador. The 26 year old runner was born in and raised in Alaska, and now calls Seattle home. It was Alaska that created her love for trail running when she was just...

February 22, 2023

Gill Fishing Signs Fletcher Shryock to Pro Angler Team

BUFORD, Ga. (Feb. 22, 2023) /OUTDOOR SPORTSWIRE/ – Gill Fishing, a leading maker of foul weather and performance fishing apparel, announces today it has signed Major League Fishing Bass Pro Tour competitor Fletcher Shryock to its pro angler team. Shryock, a veteran angler who has earned more than $612,000 in his...

February 16, 2023

Mountain Hardwear Expands Ambassador Team with Four New Athletes

Richmond, Calif. (February 16, 2023) /OUTDOOR SPORTSWIRE/ - Mountain Hardwear, a leader in performance equipment and apparel for climbers, mountaineers and athletes, has been an icon in the alpine, climbing and mountaineering industries since being founded in 1993. Supplementing its industry-leading product, Mountain Hardwear’s ambassador and athlete team supports over...

February 16, 2023

World Premiere: ‘The White Giant’ with Krister Kopala

February 1, 2023 /OUTDOOR SPORTSWIRE/ - Krister Kopala’s new movie 'The White Giant' will premiere on February 1st, 7pm GMT, at Rab’s YouTube channel. The film features Krister, Rab athlete and professional splitboarder from Norway, on some of the most unforgiving lines on Jiehkkevárri, which is the highest and arguably most...

February 16, 2023

Belgian Waffle Ride Teams up with INFINIT Nutrition as Official Hydration and Recovery Partner

Cincinnati, Ohio, February 16, 2023 /OUTDOOR SPORTSWIRE/ – Monuments of Cycling, producer of The Belgian Waffle Ride (BWR), is excited to announce a new partnership with INFINIT Nutrition to support the riders of all the 2023 editions of the BWR, all of which are a part of the largest and premier gravel...