Sports News and Press Releases about Outdoor Industry Sponsorships
Want to stay up to date on the latest press releases and news about sponsorships in the outdoor sports industry? Scroll below to view all outdoor sports sponsorship news.
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October 4, 2022
Mountain Equipment Launches US Ambassador Program
Scarborough, ON (October 4, 2022)/OUTDOOR SPORTSWIRE/ – Mountain Equipment launches its first US Regional Ambassador Program, beginning this fall/winter season. The program will have four ambassadors in place - one each in the Rockies and Mid-Atlantic and two in the Pacific Northwest and plans to increase the roster in 2023. Each ambassador will...
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September 30, 2022
SITKA Gear Introduces: SITKA STUDIO
/OUTDOOR SPORTSWIRE/ – SITKA Gear is thrilled to introduce SITKA STUDIO, a new innovation incubator that aims to expand the boundaries of culture through design exploration, brand collaborations and conservation. To debut SITKA STUDIO, the brand has partnered with one of America’s oldest instrument makers, Martin Guitar, and three-time ACM Male...
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September 28, 2022
Cotopaxi Names CARE Ecuador as Newest Impact Partner
Salt Lake City, UT (Sept. 28, 2022) /OUTDOORS SPORTSWIRE/ - Cotopaxi, a certified B Corporation™, adventure gear and apparel brand, announces their impact partnership through the Cotopaxi Foundation with CARE Ecuador (CARE) to bolster their work in ensuring community resilience through the lens of gender equity. Funding will support CARE’s...
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September 23, 2022
Rab and Banff Centre Mountain Film and Book Festival Celebrate 6th Year of Partnership
September 22, 2022 /OUTDOOR SPORTSWIRE/ - British outdoor brand Rab (owned by Equip Outdoor Technologies Ltd.) and Banff Centre Mountain Film and Book Festival are excited to celebrate the 6th anniversary of their partnership. Taking place from October 29th to November 6th in Banff and Canmore, the 47th edition of the...
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September 16, 2022
Salomon North America Announces Limited Edition Beer with T.F. Brewing
OGDEN, Utah (September 15, 2022) /OUTDOOR SPORTSWIRE/ Today, Salomon North America and T.F. Brewing, a family-owned Salt Lake City-based brewery, release limited edition American-style India pale ale (IPA), La Neige. The Utah-based companies worked closely from start to finish to craft the perfect beer for mountain enjoyment. Inspired by Utah’s...
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September 14, 2022
G-Form, a Leader in Impact Protection Technology for Athletes, Named Official Protection Sponsor for 2022 Pan Mass Challenge Unpaved Oct.1 – 2, 2022
PROVIDENCE, R.I., September 14, 2022 /OUTDOOR SPORTSWIRE/ – G-Form, a technology-driven protective solutions provider, today announced it was named the official protection sponsor of PMC Unpaved, a first of its kind gravel bike-a-thon. This inaugural event, taking place on October 1, includes two gravel routes, 50- and 30-mile options starting and ending at...
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September 13, 2022
Honey Stinger Announces Fall NCAA College Hive Captains
STEAMBOAT SPRINGS, Colo. (September 13, 2022)/OUTDOOR SPORTSWIRE/ – Honey Stinger is excited to announce its new fall NCAA College Hive Captains. The fall class of Hive Captains include Rutgers soccer player Riley Tiernan, Notre Dame football player Chris Tyree, Temple basketball player Jalynn Holmes, and Auburn football player TJ Finley. The College Hive is Honey Stinger’s...
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September 13, 2022
Montane Presents First-Ever Kendal Mountain Film Tour in the United States
Boulder, Colo (September 13th, 2022)/OUTDOOR SPORTSWIRE/ – British outdoor apparel and equipment brand, Montane, is pleased to announce it’s bringing the popular Kendal Mountain Tour to the US for the first time ever. As a presenting sponsor alongside OS Maps, Montane is eager to share these uniquely British and European short films...
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September 12, 2022
Sierra Designs Supports Cultural Trek to Mount Everest Basecamp
September 12, 2022 – Broomfield, CO/OUTDOOR SPORTSWIRE/ – This fall, award-winning camping equipment manufacturer Sierra Designs will proudly sponsor two expeditions to Mount Everest Basecamp: one with multi-platinum singer-songwriter Mike Posner led by brand ambassador and alpinist Dr. Jon Kedrowski in October, and another led by Kedrowski in November. Unlike other...
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September 9, 2022
Crazy Apparel Athlete Jovica Spajic Wins Bigfoot 200 Ultramarathon in Washington State
Mount St. Helens, Wash. – (September 9, 2022) /OUTDOOR SPORTSWIRE/ - Crazy, an Italian performance apparel company known for its European heritage in ski touring and mountaineering, is proud to announce that its athlete, Jovica Spajic, won the Bigfoot 200 Endurance Run, a 209.5 mile ultramarathon held in Washington state...