February 21, 2018

Astral Hits the Trail with the American Hiking Society and Jennifer Pharr Davis

February 21, 2018 – Asheville, NC – Nothing is more fun than a new adventure, and that’s what the world of trail has been for Astral. The brand made its big debut into the hiking market with the TR1 Series last year, and since then Astral’s Water Ready trail shoes...

February 21, 2018

Coolcore looks to Fuze for odor control boost

PORTSMOUTH, NH – Coolcore (www.coolcore.com), the leader in chemical-free thermoregulating fabrics, is introducing Fuze silver and gold alloy technology to its range of fabrics giving them the added benefit of odor control. Fuze, a water based topical fabric treatment, permanently binds to fabrics providing odor control while enhancing UVA/ UVB...

February 21, 2018

Vibram Announces Dates of 2018 Sole Factor Tour

CONCORD, Mass. – Vibram®, the worldwide leader in high-performance soles and the creator of the Vibram FiveFingers® articulated toe shoe, today announced plans and dates for its 2018 Sole Factor tour. “Vibram’s Sole Factor tour is currently scheduled to make stops in at least fifteen states with over fifty dates planned through...

February 21, 2018

This Kickstarter Campaign Hits Goal in 72 Hours

Denver, Colorado – February 21,2018 -  KOKOPELLI Packraft, creators of the world’s lightest packable inflatable kayaks, successfully funded its Kickstarter campaign within 72 hours. The crowdfunding campaign will allow KOKOPELLI to get the Rogue packraft series into full production and out on the water. KOKOPELLI spent over a year re-designing...

February 21, 2018

World OCR Establishes Headquarters in Switzerland

Lausanne, Switzerland: World OCR, the Fédération Internationale de Sport d’Obstacles (FISO), announced today the founding of its legal domicile in Switzerland and confirmation of the Hungarian OCR Association as its 75th national member federation. Obstacle Course Racing (OCR), with over 20 million active participants, is the fastest growing mass participation...

February 20, 2018

Seirus Innovation’s Mike Carey Included in NFL Films Documentary “The Helmet Catch”

San Diego, CA (February 22, 2018) - Seirus Innovation Co-Founder and President Mike Carey is a man with many hats…and a zebra-striped uniform. For twenty-four years Carey maintained order and rule on the gridiron as an NFL referee, all while building Seirus’ cold weather accessories and technologies. In 2007, Carey...

February 20, 2018

Osprey Presents “Beyond Trails: Atacama”

Cortez, CO – February 20, 2018 – Osprey Packs, a leader in creating top-quality, high-performance, innovative packs to comfortably and efficiently carry gear is pleased to announce the premiere of  “Beyond Trails: Atacama” featuring Osprey ambassador Lorraine Blancher. The film, presented by Osprey with the support of VIMFF and MEC,...

February 20, 2018

Yakima Partners with QBP as Exclusive US Bike Distributor

Lake Oswego, Ore. – February 20, 2018 – Yakima Products, Inc., the innovation leader in vehicle racks and cargo solutions, has formed an exclusive partnership with Quality Bicycle Products (QBP), naming them as the brand’s specialty bike dealers’ US distributor. The partnership was announced at QBP’s annual Frostbike event. "Yakima...

February 20, 2018

PEARL iZUMi’s 2018 Dirt Collection Now Available

LOUISVILLE, Colo. (February 20, 2018) — For Spring 2018, PEARL iZUMi introduces significant evolutions of its apparel line — with a focus on the emerging category of Dirt riders— including exciting new Versa apparel, an updated mountain bike collection and a full line of MTB footwear featuring Vibram® rubber outsoles....

February 20, 2018

Kelty Launches Brand Elevation with Fun-Centric “Built for Play” Digital Campaign this Month, Encouraging Spontaneous Outdoor Adventure

BOULDER (February 20, 2018) – Kelty, a leader in providing innovative adventure gear and everyday outdoor products built to last, today launched its elevated brand strategy with Built for Play via a multi-platform digital and social campaign to encourage spontaneous outdoor adventure and increase direct fan engagement. Using playful humor, Built for Play...