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January 14, 2020
Outdoor Gear Experts Rab to Unveil First-Ever Ski Collection
Louisville, CO (January 2020) - Rab, an industry leader in merging the development of quality outdoor gear and apparel with sustainability and environmental awareness, will unveil the Khroma Ski Collection at the Outdoor Retailer Snow Show in Denver in January, marking the company’s first-ever collection of high-performance ski gear. “Khroma...
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January 14, 2020
Head USA Provides Funding to Share Winter Foundation
PARK CITY, UT (January 14, 2020). Today, Snowsports Industries America (SIA) announced that SIA member HEAD USA has made a significant contribution to Share Winter, as part of SIA’s Generation Snow’s industry-match initiative. SIA is challenging the winter industry to not just match, but to exceed SIA’s $40,000 donation to...
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January 14, 2020
Made for the Mountains and Beyond: Darn Tough Vermont® Debuts Fall 2020 Collection
Northfield, VT. (January 14, 2020) – As the snow begins to fly, Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, proudly debuts its new Fall 2020 collection. With new socks in the Snow category, Darn Tough is also expanding its compression offerings as...
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January 14, 2020
Sweet Protection Announces Athlete Partnership with Pep Fujas
(BOULDER, CO - January 2020) - Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has signed Braden "Pep" Fujas as an athlete, adding an influential and versatile veteran skier to its expanding roster of athletes donning Sweet Protection gear on the slopes...
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January 14, 2020
CTS Signs Partnership with Pikes Peak APEX Mountain Bike Race
(Colorado Springs, January 14, 2020) – CTS today joined Sports Strategies to announce a partnership between the industry-leading coaching company and the inaugural Pikes Peak APEX, presented by Rockshox, a 4-day mountain bike race to be held in Colorado Springs on September 24-27, 2002. CTS, which is celebrating its 20th...
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January 14, 2020
Crescent Moon’s Foam Snowshoe Goes Biodegradable, Announces Acquisition by Family-Owned Dunn-Rite Products
BOULDER, Colo., (January 14, 2020) — Continuing their dedication to sustainable practices, Crescent Moon Snowshoes is gearing up for their award-winning Eva and Luna foam snowshoes to go biodegradable and through the acquisition by Dunn-Rite Products, will transition production from Colorado to Indiana. Launching for the 2020/2021 winter snow sports...
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January 14, 2020
Hula Partners with LaunchVT to Fuel Growth of Vermont Innovators
BURLINGTON, VERMONT (January 14, 2020) – Hula, a collaborative innovation campus on the shores of Lake Champlain, will partner with LaunchVT in a series of initiatives designed to identify, support and grow Vermont businesses. In 2020, Hula will host all LaunchVT events, including their flagship business accelerator program. The partnership...
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January 13, 2020
AKU Outdoor Welcomes Canice Harte As VP Sales & Marketing In USA
MONTRÉAL, CANADA (January 13, 2020) - AKU, an Italian footwear brand known for designing and producing some the world’s most comfortable hand-crafted hiking and trekking boots, is pleased to announce that Canice Harte will join the AKU Outdoor company, serving as the V.P Sales & Marketing in the U.S. Starting immediately, Harte,...
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January 8, 2020
Respect Outside Aims to End Sexual Harassment in the Outdoor Industry
Bend, OR: In January, Respect Outside (RO) officially launched their campaign to end gender bias and sexual harassment in the outdoor industry. Citing a need for prevention-based trainings which speak to the adventurous, wild-natured employees of the industry, co-founders Gina McClard and Jim Miller created their Equity Through Action method,...
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January 7, 2020
Headsweats Reinforces Cycling Safety Awareness Together with the It Could Be Me Campaign
BOULDER, Colo. (Jan. 7, 2020) – Headsweats, the leader in high performance apparel and headwear, has teamed up with Boulder local Triny Willerton and her “It Could Be Me” campaign to raise awareness for road safety. After experiencing a horrible road cycling crash involving a motorist driving a truck in 2018,...