August 21, 2019

Black Diamond and Utah Avalanche Center Celebrate 26 Years of Snow Safety Together

SALT LAKE CITY, August 21, 2019 – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, is hosting the 26th annual fundraising party for the Utah Avalanche Center (UAC), scheduled for 6-10 p.m., Thursday, September 12. The event will take place at Black Diamond’s Salt Lake...

August 20, 2019

Eagle Creek Picks Third Winner for Quit Your Job And Travel

Denver, Colorado (August 20, 2019) – Lisa Marie Jackson wants to go to Europe to pay it forward. Native Brooklynite now living in Chicago, Lisa Marie Jackson is the third of six lucky winners who get to travel anywhere in the world, courtesy of iconic adventure travel gear brand Eagle...

August 20, 2019

Sherpa Adventure Gear Names Groundswell Public Relations as Agency of Record

Modesto, CA (Aug. 20, 2019) - Sherpa Adventure Gear, the socially-conscious company specializing in technical travel apparel, is excited to announce its partnership with Groundswell PR. Groundswell will implement an integrated communications strategy, increasing consumer awareness around Sherpa’s innovative product lines and social initiatives that positively impact the Nepalese community. In...

August 20, 2019

GCI Outdoor Alleges Rocker Patent Infringement with ITC Complaint Filing

Higganum, CT. (August 20, 2019) — GCI Outdoor, Inc. (“GCI Outdoor”), creators of industry leading portable, built-to-last outdoor recreation equipment, announced today that it has filed a Complaint for patent infringement with the U.S. International Trade Commission (“ITC”) against six proposed Respondents, including Denovo Brands, LLC, Zenithen USA LLC and Westfield...

August 20, 2019

Liv Cycling Unveils New Pique 29 Off-Road Series

NEWBURY PARK, Calif. (Aug. 20, 2019) – Liv Cycling, the company dedicated to getting more women on bikes, today introduced the new Pique 29 series, its first off-road bike with 29-inch wheels. Designed for riders who want to go fast when racing or on long epic rides, the Pique 29...

August 19, 2019

Yakima Celebrates 40th Anniversary

LAKE OSWEGO, Ore., August 19, 2019 – From modest beginnings in a small Yakima Valley machine shop to becoming one of the most recognizable and beloved brands in the outdoor industry, Yakima is proud to celebrate its 40th anniversary this month. “Since 1979, outdoor enthusiasts have relied on Yakima to...

August 19, 2019

gogglesoc Reports Record-Breaking Growth

Whistler, BC (August 19, 2019) — gogglesoc, Whistler, BC-based goggle cover company, announced today record-breaking growth and sales numbers. The brand, which started as an idea among three friends to protect pricey lenses from the thrills and spills that come with snow sports, has sold half a million gogglesocs since...

August 16, 2019

Everybody wants to save the whales, and everybody wants to wear cool socks – Now they can, with KAVU

SEATTLE – New for fall 2019, the Orca Sock from KAVU will benefit the Center for Whale Research (CWR), the leading voice for the gravely endangered southern resident killer whales (orcas). The Orca Sock features rad killer whale patterns in a wool/synthetic blend, and 20 percent of the profits from...

August 16, 2019

Arcade Belts Introduce The Original Adventure Belt This Holiday Season

Olympic Valley, Calif. – Arcade Belts – the functional, lightweight and durable belt brand – introduces the lighter and stronger adventure belt this holiday season, available in ten styles with multiple color variations. “The Arcade Original Adventure Belt is the perfect stocking stuffer for everyone on your list with an...

August 15, 2019

PEARL iZUMi Exceeds Expectations for Its Social Purpose Pledge

LOUISVILLE, CO (August 15, 2019) — Today marks one year since PEARL iZUMi announced a new Social Purpose, Ride More, Do More: “Because we believe how we live shapes how future generations ride, we pledge to ride more and do more.” As part of this industry-leading initiative, PEARL iZUMi outlined...