July 1, 2019

LEM Helmets Welcomes World-Class Freeride and Dirt Jump Champ Grant ‘Chopper’ Fielder to Ambassador Team

MORGAN HILL, Calif. (July 1, 2019): LEM Helmets, manufacturer of safe, stylish, and performance-driven cycling helmets for road, mountain biking, commute, and kids, welcomes world-class freeride and dirt jump champion Grant ‘Chopper’ Fielder to the family and ambassador team. Competing on the international circuit for years, head judging the sport’s...

July 1, 2019

Colorado Outdoors President Appointed to Colorado Economic Development Commission

MONTROSE, Colo. (July 1, 2019) – David Dragoo, president and founder of Colorado Outdoors, a multi-use riverfront economic development project serving the outdoor recreation industry, has been appointed by Colorado Sen. Leroy M. Garcia, Jr., Senate President, to the Colorado Economic Development Commission. Founded in 1987 by the Colorado General...

July 1, 2019

Find Your Tough: Darn Tough Vermont® Debuts New Athletic Category for Spring 2020

Northfield, VT. (July 1, 2019) –Darn Tough Vermont, the fastest growing American manufacturer of premium performance outdoor and lifestyle socks, takes aim at the growing number of multi-sport, cross-training athletes with their new Athletic line. Influenced and inspired by the popularity of obstacle course racing, CrossFit, and trail running, the Athletic...

June 28, 2019

Kokatat Anglers Reel In Impressive Results

ARCATA, California — Four bass anglers, each in Kokatat’s stable of sponsored paddlers, took home top honors at the Pan American Bass Kayak Championship held May 30- 31 on Tennessee’s Center Hill Lake. Fifty-five paddlers, both men and women, from seven countries competed in the catch-and-release tournament that gave awards...

June 28, 2019

MODe Sponsored Team Eat Well Wins RAAM Two-Person Category

ANNAPOLIS, MD — Winning the 2019 Race Across America’s two-person category, Team Eat Well not only set a new world record in their category but beat most four and eight-person teams in the process. Powered by MODe’s line of plant-based sports nutrition products, the French duo of Evens Stievenart and...

June 27, 2019

KAVU renews commitment to specialty retail with powerful new B2B platform, Elastic Suite

SEATTLE – KAVU is doubling down on its commitment to specialty outdoor retailers with the implementation of Elastic Suite, a state-of-the-art business-to-business platform from PlumRiver Technologies. The move bolsters KAVU’s already strong dealer service with a substantial new toolset designed to streamline wholesale purchasing and ultimately the consumer’s retail experience....

June 27, 2019

Adaptive Sports Center Announces Grand Opening of Kelsey Wright Building

CRESTED BUTTE, Colo., June 27, 2019 – Adaptive Sports Center is proud to announce the official opening of the new Kelsey Wright Building. The building will serve as the non-profit’s headquarters and base of operations for all manner of Adaptive Sports Center’s recreational and rehabilitative adventures. The new four-story, 25,000-square-foot...

June 27, 2019

Snowsports Industries America Testifies Against Tariffs

June 27, 2019 Park City, UT– This week, Snowsports Industries America (SIA) testified at a hearing at the International Trade Commission in Washington DC, urging the commission to reconsider their approach to the List 4 tariffs currently proposed on over $300 billion worth of Chinese goods. The proposed list includes...

June 27, 2019

evo Partners with Bouldering Project at Campus SLC

SEATTLE (JUNE 27, 2019) – Seattle-based outdoor and action sports retailer evo has announced it will partner with Bouldering Project to bring a world-class bouldering gym to its new Campus SLC, a collection of complementary businesses designed to drive community around a shared passion for outdoor culture in Salt Lake...

June 27, 2019

inov-8 Athlete to Attempt New Appalachian Trail Record

Southborough, MA (June 27, 2017) – inov-8 athlete Kristian Morgan is aiming for a new Fastest Known Time (FKT) on the Appalachian Trail (AT) this July: He’ll begin his journey around July 1st on the 2189-mile trail through 14 states from Georgia to Maine, with a goal of finishing 40...