May 26, 2020

Introducing the Filson x Helinox Tactical Collection

SAN FRANCISCO / SEATTLE - May 26, 2020 - Filson and Helinox, two brands known for creating essential, high-quality gear for the outdoors, today announce a new collaboration that combines function, comfort and a new limited edition camo print. The collaboration builds on Helinox’s foundation of performance, durability, and portability,...

May 18, 2020

Outdoor Brands Invest in Public Lands Defense

Bend, Ore., May 18 2020– Outdoor brands Velocio, Patagonia, and The North Face are supporting The Conservation Alliance’s effort to preserve and defend the integrity of our public lands system in 2020. Thanks to the support of these companies, The Conservation Alliance has awarded five grants from the organization’s Public...

May 13, 2020

World-Class Gravel Race SBT GRVL, Presented by Canyon Bicycles, Cancels August Event Due to COVID-19

STEAMBOAT SPRINGS, Colo., (May 13, 2020) –SBT GRVL, a world-class gravel bike experience presented by Canyon Bicycles, has cancelled the 2020 event due to COVID-19 concerns. Based on guidelines from the Centers for Disease Control and Prevention, the federal, state, and county governments, and after discussions with local authorities in...

May 6, 2020

Salomon Launches Beauty Box Instagram Contest

OGDEN, Utah (May 6, 2020)— Salomon announces the launch of the Beauty Box campaign, an Instagram contest for active women, as the latest step in the brand’s ongoing initiative to support the growing community of women in the outdoors. To participate, women are encouraged to post an outdoor-themed photo or...

May 6, 2020

Origin Announces Instagram Live Series with Katie Burrell

WHISTLER, B.C. — Award-winning outdoor marketing agency Origin today announced the launch of an Instagram Live series in collaboration with outdoor industry humorist and hellraiser Katie Burrell. The series, titled Are You OK?, features Katie in candid conversation with a motley crew of people whose love for the outdoors is...

May 5, 2020

Dakine Launches Signature Women’s Bike Apparel Collection with Professional Mountain Biker Casey Brown

LOS ANGELES (May 5, 2020) – Dakine introduces the Casey Brown Collection, a two-piece bike apparel and accessory line for female riders. The collection was designed in collaboration with professional mountain biker and Dakine athlete, Casey Brown. The line includes a long-sleeve bike jersey and lightweight, moisture-wicking bike gloves built...

April 30, 2020

Liv Cycling Introduces New Liv Rev Pro Helmet

NEWBURY PARK, Calif. (April 30, 2020) - Liv Cycling, the company dedicated to getting more women on bikes, today introduced the new high performance Liv Rev Pro Helmet, designed for road, gravel, CX and cross country cyclists seeking ultra-light weight with optimal ventilation, safety and comfort. The Liv Rev Pro...

April 30, 2020

Orvis Launches Bevy of Virtual Fly Fishing Educational Opportunities Online and on Cable Television

MANCHESTER, Vt. (April 30, 2020) —Orvis, the family-owned outdoor retailer that specializes in fly fishing gear and education, takes its proven teaching methods for anglers online, offering one-on-one lessons and other educational opportunities to those homebound by the COVID-19 pandemic. Additionally, the popular television show, “The Orvis Guide to Fly...

April 29, 2020

Vasque Works to Increase Access to the Outdoors by Partnering with the Children & Nature Network

Red Wing, MN – April 29, 2020 - Vasque Footwear, a family-owned company with more than 55 years of experience in the outdoor footwear sector, is pleased to announce its keystone partnership for 2020 with the Children & Nature Network, a national non-profit working to increase access to nature for...

April 29, 2020

Superfeet Worldwide Expands PPE Production Capacity for Medical Facilities Nationwide

FERNDALE, Wash. (April 29, 2020) -- With an original mission to help their local community hospitals and healthcare workers, Superfeet and sister company Flowbuilt Manufacturing successfully produced and delivered 42,000 PAPR hoods to hospitals in the northwestern region of United States during the month of April. Effective immediately, the company is...