Stegmann to Release Sustainability Clog

January 16, 2019

Stegmann EcoWool Clog: Preserving Rare Sheep Breeds One Clog At A Time

Richmond, VA– Nestled in the Tyrolean Alps of Austria, Stegmann has been hand crafting wool clogs for over 130 years. The new, Stegmann EcoWool clog is one of the most sustainable shoes ever created. This sleek, modern-looking clog is made with 100% undyed, chemical-free, cruelty-free, sustainable single source wool from small farms in Austria and Scotland. In some cases the wool supply chain is only 30 miles long; truly a farm to foot experience!

The EcoWool clog sources wool from Tyrolean Stone Sheep in Austria and Shetland Sheep in Scotland — two breeds not typically used for large scale production. This sourcing strategy is part of a company-wide Species Preservation initiative to financially support European farmers that are raising vulnerable and rare species. Preservation of these breeds is important to Stegmann as they represent a long and storied history of European wool production and produce beautiful, uniquely colored wools. Without the financial support of Stegmann, and other Tyrolian wool manufacturers these rare sheep breeds might no longer exist. 

The Stegmann felting process is completely chemical free and Zero Waste, with no wool or water wasted in the production process. The wastewater from the felting process is clean enough to be safely reintegrated into the ecosystem, or even consumed. Furthermore, 100% of the carbon dioxide generated in the production and transportation process is accounted for and offset through green energy investments. 

As with all Stegmann wool clogs, EcoWool clogs are hand-felted using artisanal, proprietary methods developed and honed over the last 130 years. The EcoWool clog has a smooth and seamless one-piece upper with uniform thickness throughout. The benefits to this are two fold: customers enjoy unparalleled comfort. No rubbing, no irritation, perfection right out of the box. Zero internal seams guarantees an extended clog lifespan, and the upper is paired with an anatomically shaped cork and latex footbed, to provide optimal anatomical support and comfort for the wearer. 

The Stegmann EcoWool Clog

• Available in US & half sizes
• Women’s: 2 colors, Men’s: 1 color
• Available in our Traditional American fit (lower profile than our more generous European fit)
• Fully wool lined, seamless surrounding footbed
• Cork foot bed is anatomically shaped with orthopedic level comfort features:
  • Heel cup – helps keep clog on foot
  • Arch support – both cork and wool upper are shaped for arch support
  • Met (metatarsal) pad – helps foot and toes spread naturally
  • Toe bar – helps foot stay in clog without “toe gripping”
  • 1” heel height, ¾” toe platform
• MSRP $130 

About Stegmann USA

Born and based in Austria, the Stegmann brand has been handcrafting wool felt comfort footwear since 1888. Famous for their iconic styling, seamless wool upper and contoured comfort sole, this stalwart brand is poised for growth in the US with fresh styles and finishes to bring sophisticated comfort to new admirers and loyal fans. For more information, visit stegmannusa.com

Media Contact:

Alli Noland

Terra PR

AlliN@terrapublicrelations.com

307-733-8777