Tactacam Teams Up With Darby Communications for Public Relations Services
December 18, 2023
NC-based agency to spearhead PR for industry-leading cellular camera brand
December 18, 2023 – Caledonia, MN – Tactacam, the industry-leading manufacturer of cellular cameras designed to help hunters elevate their experience, proudly announces its partnership with Darby Communications, an Asheville, NC-based PR and marketing agency specializing in the outdoors, active lifestyle, fishing, and hunting markets. Effective immediately, Darby Communications will serve as Tactacam’s agency of record, working to grow brand awareness in the broad outdoor space through PR and media relations services.
“Darby Communications has proven itself to be a powerhouse in the outdoors space. When you look at their track record of success in the outdoor industry and expertise in the hook and bullet space, I believe we’ve found the perfect partnership,” says Alex Sherbinow, Vice President of Marketing at Tactacam. “I’m incredibly excited about what’s to come.”
With the addition of the Tactacam Reveal Series of cellular cameras and mobile app, Tactacam has established itself as a true innovator in the game camera market. Consumers experience unmatched photo quality, and consistent capturing of sharp and vibrant images and videos. The app allows for complete mastery over individual cameras with easy-to-view galleries, seamless sharing of feeds, adjustable settings, and critical stats, designed to increase the opportunity for success in the field.
Darby Communications will support new product launches and work to promote Tactacam’s deep lineup of products through consistent media outreach, media event management, and trade show support. The Darby team is eager to capitalize on connections that will introduce the brand to new audiences and deepen relationships within endemic hunting media.
“It is a true pleasure to work with a brand so deeply focused on elevating the hunting experience,” states agency Vice President of Operations Cory Van Auken. “With our passionate team of outdoor enthusiasts, we’re thrilled to represent the most respected name in the game camera industry.”
For more information on Tactacam Hunt and the latest product releases, please contact Kade Gewanter at kadegewanter@darbycommunications.com
About Tactacam:
Since 2013, Tactacam, a U.S.-based technology pioneer, has enriched outdoor pursuits by redefining the landscape of cellular camera technology. Tactacam integrates cutting-edge research, app development, and proprietary digital technology to offer future-proof solutions that are useful, affordable, and innovative. The continued innovation of flagship models like the REVEAL X 2.0 and X-Pro showcase Tactacam’s commitment to user-friendly applications. Tactacam prioritizes customer support above all and empowers its customers to excel in their outdoor passions. You can learn more at https://www.tactacam.com/ or follow on social @revealcellcam.
Kade Gewanter
Darby Communications
Kade@darbycommunications.com
828-254-0914 o / 413-834-1746