bike
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Blue Ridge Adventures Clips in with Darby Communications
BREVARD, NC – Blue Ridge Adventures (BRA), a bike race production company based in Pisgah Forest, NC has selected Darby Communications to be its agency of record, effective immediately. Blue Ridge Adventures will utilize the Asheville-based firm’s expertise in…
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Lizard Skins announces first-ever Outdoor Trail Grant Program
AMERICAN FORK, Utah (Sept. 15, 2018) – Lizard Skins launches it’s first-ever trail grant program to begin the first day of Interbike 2018. The Lizard Skins Outdoor Trail Grant will award three $1,500 grants to…
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All New Convertible Full-Face Helmet From Sweet Protection – Arbitrator MIPS
Oslo, Norway – The Norwegian-based Sweet Protection, designers of cutting-edge mountain bike, paddle sports, and snow sports helmets and apparel Sweet Protection is renowned for making innovative products for passionate athletes. The all-new 2019 collection…
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Sweet Protection Enhances Sales and PR Efforts With Addition of Two New Agencies
Boulder, CO (August 31, 2018) – Sweet Protection, makers of high-performance helmets and protective gear, announced today the hiring of two specialized agencies to bolster Sales and PR efforts for their brand in North America.…
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Meteorite PR Bolsters Its Footprint and Online Presence
(Boulder, Colorado – August 23, 2018) — Meteorite PR, the Boulder-based frontrunner in small-batch outdoor focused public relations, has named Michael Eisenbrown Communications Manager. Eisenbrown will focus on Meteorite’s clients; Melvin Brewing, Oberalp Group (Dynafit,…
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PEARL iZUMi Introduces New Winter MTB Pants and Additions to the BikeStyle® Collection
LOUISVILLE, Colo. (August 23, 2018)— For Fall/Winter 2018, PEARL iZUMi is introducing a new collection of winter mountain bike pants— the Summit collection includes the new Summit AmFIB® Pant, Summit AmFIB® Lite Pant and Summit…
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Highlights from the Sweet Protection road bike collection 2019
Oslo, Norway – The Norwegian-based Sweet Protection, designers of cutting-edge mountain bike, paddle sports, and snow sports helmets and apparel. Sweet Protection is renowned for making innovative protection for passionate athletes. The all-new 2019 collection…
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Osprey Introduces Bike Lumbar Packs for Spring 2019
Cortez, CO – July 20, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, introduces two bike lumbar packs, Seral and Savu, for Spring 2019. Integral to…
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Osprey Goes All In with Bike Hydration for Spring 2019
Cortez, CO – July 17, 2018 – Osprey Packs, a leader in creating top-quality, high-performance packs to comfortably and efficiently carry gear, is revamping their bike hydration line for Spring 2019. The all-new assortment delivers…
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Yakima Goes Heavy Duty in 2019
Lake Oswego, OR, July 12, 2018 – Keeping in step with both vehicle and gear trends from overlanding to kayak fishing, Yakima Racks is introducing its most rugged collection yet in 2019. The new products…