endurance
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Tailwind Nutrition’s New Rebuild Recovery Honored with Fueled Up Award
Durango, CO – March 12, 2018 – Colorado-based sports drink manufacturer, Tailwind Nutrition, releases Rebuild, the first recovery drink based on a patent-pending perfectly complete protein this week. The all-natural, vegan, gluten-free protein drink, now…
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GU Energy Labs Celebrates 25 Years with Launch of Birthday Cake Energy Gel
Berkeley, Calif. (March 1, 2018) – It all started in a Berkeley, California kitchen in 1993. Just over 25 years ago, Dr. Bill Vaughan formulated the first GU Energy Gel as a more digestible fuel…
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Balega Launches Redesigned Blister Resist Line for Spring 2018
Durham, N.C. – Balega International, a leading sock brand in the run specialty market, launches its completely redesigned Blister Resist sock collection for Spring 2018. Made from natural mohair, Blister Resist socks protect against sheer…
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Balega Enhances Its Favorite Collections with Fresh New Colorways for Spring 2018
Durham, N.C. (Feb. 8, 2018) – Balega International, a leading sock brand in the run specialty market known for its underlying technical performance, expands its Silver, Women’s Enduro, Hidden Dry and Ultralight sock collections with new…
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Tailwind Nutrition is Taking it Off-Road with Epic Rides Race Series in 2018
Durango, CO – February 8, 2018 – Tailwind Nutrition is proud to announce a partnership in 2018 with the Epic Rides Off-Road series, mountain biking’s most celebrated endurance events. With off-road competitions in 4 states…
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Balega Hires Mary Hannah Andrews as Brand Manager
Durham, N.C. – Balega, a leading performance sock brand in the run specialty market, welcomes Mary Hannah Andrews as Balega brand manager. Mary Hannah will oversee Balega’s brand’s promotional programs as well as support the…
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GU Energy Labs Celebrates 25 Years with Launch of Birthday Cake Energy Gel
Berkeley, Calif. (January 23, 2018) – It all started in a Berkeley, California kitchen in 1993. Just over 25 years ago, Dr. Bill Vaughan formulated the first GU Energy Gel as a more digestible fuel…
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FuelBelt® Welcomes Kenzie Hunnings as Marketing Specialist
Durham, N.C. (January 23, 2018) – FuelBelt®, the pioneer in hydration belts and accessories, hires Kenzie Hunnings as marketing specialist to support the brand in the run specialty market. Hunnings, who has worked with Implus as…
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Under Armour Mountain Running Series, Presented by GORE-TEX® Products, Announces 2018 Race Calendar
BALTIMORE, MD (Jan. 16, 2018) — Under Armour, the global leader in innovative performance apparel, footwear and equipment, announced today the race dates and locations for the 2nd annual Under Armour Mountain Running Series, presented…
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Balega Opens Application for 2018 Impi Ambassador Team
Durham, N.C. (Nov. 15, 2017) – Balega, a leading performance sock brand in the run specialty market, has opened the application portal today for its fourth annual “Impi” influencer team. Impi team members will represent…