heritage
Sweet Protection Celebrates 20 Years of Locking Horns with Impossibilities
From the brand history text: “The year is 1988. Skateboarding is still prohibited in Norway, and the Sweet mantra was just manifested in a school paper. The Sweet Protection story started in Trysil, a mountain…
Why Wigwam, Why Now
Sheboygan, WI. (October 23, 2018) – Wigwam Mills Inc., has launched the Why Wigwam, Why Now informational campaign to introduce new consumers, and remind those who have long been familiar with the 114-year-old brand. The…
Diamond Brand Gear Crafts Relationship with Asheville-based Darby Communications
Asheville, NC – December 21, 2017 – Diamond Brand Gear, an American legacy in domestic outdoor gear manufacturing for over 116 years, has chosen Darby Communications as its PR agency of record, effective immediately. First…
Quality, Style, Affordability. Sierra Designs Has You Covered for Fall 2017.
Boulder, CO – Sierra Designs, the Colorado-based brand known for innovative outdoor products, is proud to unveil its stellar new apparel line for Fall/Winter 2017. This robust collection combines Sierra Designs’ forward-thinking design with the brand’s…
MYSTERY RANCH Hires Rep Force for Outdoor Channel Distribution
MYSTERY RANCH, an industry-leading pack company built on a heritage of function, comfort, quality and durability, announced today that it has retained sales agencies in five territories across the US and Canada to represent the company’s…
