Norrona
Norrøna Brings Style, Durability and Sustainable Design to Fall 2020 Collection
BOULDER, Colo. (Jan. 23, 2020) – Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, relaunches its iconic lofoten ski apparel collection and introduces the all-new norrøna general outdoor collection for…
Norrøna and Hvitserk of Norway Launch Norrøna Hvitserk Adventure
OSLO, Norway (Jan. 15, 2020) — Norrøna, the four-season Norwegian outdoor brand renowned for its premium and sustainably built outerwear, has become the majority shareholder in Hvitserk of Norway creating Norrøna Hvitserk Adventure. The newly…
Norrøna Launches Flagship Store in Manhattan in Early December
NEW YORK (Nov. 26, 2019) — Norrøna, the four-season Norwegian outdoor brand renowned for its premium and sustainably built outerwear, opens the doors of its third global flagship brand center in the SoHo neighborhood of…
Norrøna to Open U.S. Flagship Store in New York City
BOULDER, Colo. (July 24, 2019) — Norrøna, the four-season Norwegian outdoor brand renowned for its premium, sustainably built outerwear, will open a brand store in New York City in the fall of 2019. This announcement…
Norrøna Unveils Sustainably Focused Hiking and Biking Collections for Spring 2020
BOULDER, Colo. (June 18, 2019) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, will exhibit its Spring 2020 line assortment at select regional shows across the country. In an…
-
Norrøna Bolsters U.S. Sales Team with Key New Hire
BOULDER, Colo. (June 11, 2019) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, announces the appointment of Emma Getsinger as the Sales Representative for the Rockies and Intermountain West.…
Norrøna’s First American Concept Store to Open Memorial Day Weekend
BOULDER, Colo. (May 22, 2019) — Norrøna, the four-season Norwegian outdoor brand known for its sustainably built premium outerwear, announces the opening of its first United States brand store in Boulder, Colorado. The Pearl Street…
‘Perfected’ Norrøna Down Jacket Featuring NASA Material Wins GearJunkie Best In Show Award
DENVER (November 13, 2018) — Norrøna, the Norwegian brand renowned for its premium, sustainably built outerwear, has received GearJunkie’s coveted Best In Show award for its trollveggen ACE down950 Jacket, which debuted last week at…
-
Norrøna Debuts Reimagined Backcountry Freeride, Alpinism Outerwear Collections at Outdoor Retailer
DENVER (November 6, 2018)—Norrøna, the Norwegian brand renowned for its premium, sustainably built outerwear, will exhibit its Winter 2019/20 assortment this week at Outdoor Retailer Winter Market in Denver. The tamok collection, built for hard-charging…
Norrøna Invests in U.S. Growth With Key Personnel and Agency Hires
DENVER (July 20, 2018)—Norrøna, a Norwegian brand known for crafting high-end, sustainably built apparel and gear for a wide spectrum of outdoor activities, announces the appointment of outdoor industry veteran Adam Chamberlain as U.S. sales…
