skiing
FITS® Launches 2019 Fall Collection with New Colors and Patterns
CHARLESTON, SC (September 3, 2019)—FITS®, American manufacturers of the best-fitting socks on the market, is excited to announce the launch of their 2019 fall collection featuring new hiking, skiing, sporting and casual sock styles. These…
World number one skier, Mikaela Shiffrin, joins adidas
Herzogenaurach, Germany 13th August 2019: The number one Alpine skier in the world, Mikaela Shiffrin, joins adidas in a multi-year partnership that will centre around her training regime and inspiring the next generation of creators. The 24-year-old…
Adaptive Sports Center Releases Inspirational New Video
CRESTED BUTTE, Colo., August 5, 2019 – Adaptive Sports Center, a non-profit group that helps people with disabilities participate in a wide range of outdoor activities, has released its latest short film. Invisible tells the…
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Adaptive Sports Center Announces Grand Opening of Kelsey Wright Building
CRESTED BUTTE, Colo., June 27, 2019 – Adaptive Sports Center is proud to announce the official opening of the new Kelsey Wright Building. The building will serve as the non-profit’s headquarters and base of operations…
Seirus Throws it Back to Their ‘80s Roots with the Throwback Collection
San Diego, CA (May 9, 2019) – Seirus, leaders in innovation and technology dedicated to face, hand and head protection, are getting back to their ‘80s roots by introducing a collection of retro Neofleece Comfort…
Ski Racer Henrik Kristoffersen Changes Eyewear Brand – Signing with Sweet Protection
(Oslo, Norway) As the youngest male ski racer to ever win an Olympic medal, Henrik secured his spot amongst the elite alpinist skiers in the 2014 Olympics with a bronze medal in Slalom and has…
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DÆHLIE launches “Run 365” collection along with Nordic Ski styles for Fall 2019
BROOMFIELD, Colo. (February 1, 2019) DÆHLIE is launching a run apparel collection at Outdoor Retailer Snow Show that is designed to outfit the runner for any winter training conditions. Along with the Run 365 line,…
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Black Diamond and Pieps Named Official Partners with Freeride World Tour (FWT)
SALT LAKE CITY (January 30, 2019) – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, along with its sister brand Pieps, are named as official supplier and safety partners for…
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Black Diamond Partners With Whisper Ridge Backcountry Resort
SALT LAKE CITY (January 29, 2019) – Black Diamond Equipment®, a global innovator in climbing, skiing and mountain sports equipment, is named as the exclusive brand partner by Whisper Ridge powder tours in Utah, the…
Runderwear Signs SIMBOL Communications as PR Agency of Record
Millboro, VA — The UK brand that started the recent seamless running underwear boom, Runderwear, has hired Park City-based SIMBOL Communications as their public relations agency of record. Runderwear has taken Europe and other areas…
