SOG
SOG’s revamped brand direction shines through with intro of three new knives
Lynnwood, WA –As Studies and Observations Group (SOG) undergoes an in-depth brand transformation in 2020 it introduces new knives and multi-tools, each relentlessly designed to meet or exceed the specific demands of end-users. Leading off…
SOG introduces first responder and outdoor tools for Spring 2020
Lynnwood, WA– With 2020 underway, Studies and Observations Group releases two new products: Kiku XR folding knife and ParaShears multi-tool. For outdoor users, Kiku XR is a rugged folding knife with a powerful styling that harkens to…
Studies and Observations Group Unveils New Brand and Product Direction
Lynnwood, WA – Founded in 1986, Studies and Observations Group (SOG) took its name to honor an elite Special Forces military group of the Vietnam War Now, 34 years later, SOG raises the curtain on…
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SOG Founder Spencer Frazer Announces Retirement
Lynnwood, WA – Studies and Observations Group announces the retirement of Spencer Frazer who founded the company in 1986. Frazer, one of the most prolific inventors in the knife industry, will be stepping away from…
SOG Teams with Outtech for Specialty Sales Channel Representation
LYNNWOOD, Wash. – SOG Knives and Tools is partnering with Outtech Inc., to represent SOG in the specialty sales channel in all lower 48 U.S. states. Effective June 1, Outtech will be SOG’s exclusive representatives…
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SOG’s compact new Snippet multi-tool makes the cut for daily preparedness
LYNNWOOD, Wash. – It’s impossible to be completely ready for all of the daily challenges of 21st century life, but SOG Knives & Tools prides itself in making multi-tools that meet virtually any situation head…
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SOG’s new PowerPint and PowerLitre multi-tools deliver big performance
LYNNWOOD, Wash. – SOG Knives & Tools adds to its history of multi-tool innovation with the introduction of two new, smaller, lightweight multi-tools designed to tackle the everyday adventures that life delivers. SOG’s just-released PowerPint…
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SOG® appoints Fisher as new Vice President of Sales
Lynnwood, WA. – SOG® Specialty Knives and Tools has named Chas Fisher as their new Vice President of Sales. With nearly 30 years of experience in the outdoor industry, Fisher joins SOG just as the…
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SOG names Wegner as Vice President of Marketing
Lynnwood, WASH. – SOG® Specialty Knives and Tools has named Jonathan Wegner as their new Vice President of Marketing. Wegner comes aboard just in time to join the SOG team at the 2018 Shooting, Hunting…
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SOG’s new “outdoor trio” make perfect gifts for the fresh air junkie on your list
LYNNWOOD, Wash. – Do you have a camper, hunter, hiker or general outdoor lover on your gift list for the approaching holiday season? SOG Knives & Tools rolls out three new items for 2017 that…
