trade
25 Years of Engineering for Fun: KAVU Announces Summer ‘19 Line
Seattle (June 28, 2018) – KAVU (kavu.com) has been making iconic outdoor clothing for 25 years and the new summer 2019 line, announced today, celebrates that quarter-century milestone with the brand’s hallmark: seasonless fun and…
Butler Completes North American Sales Team
January 9th, 2017 – Butler, the bold, innovative, playful, and versatile brand of protective, all season 3-in-1 footwear for kids made in the USA proudly announces the completion of its talented North American Sales Team.…
From Assessment to Action: Outdoor Industry Sustainability Leaders Gather for Annual Sustainability Insights Conference
BOULDER, Colo. (July 20, 2017) – Outdoor industry sustainability professionals will gather in Salt Lake City on Tuesday, July 25, for the annual Outdoor Industry Association Sustainability Insights Conference. Launched three years ago to supplement…
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The OIA Industry Lunches Return to Outdoor Retailer Summer Market
Boulder, Colo. – OIA announces their Industry Lunches: The Launch of the 50 State Recreation Economy Reports, Living Your Brand and Designing With Repair in Mind; as well as the full schedule of Outdoor University…
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Outdoor Industry Association Announces Incoming Board Members
BOULDER, Colo. (June 7, 2017) – Outdoor Industry Association (OIA), the trade association and catalyst for meaningful change for the outdoor recreation industry, is proud to announce three newly elected board members today. The following directors will officially take or return to their seats at…
SNEWS Debuts New Website Featuring Market-Leading Content, Video, and Insider News
Boulder, CO (May 25, 2017) — SNEWS (snewsnet.com), the outdoor industry’s leading source for trade news, today debuted a new website. With its market-leading interactive content, video, and breaking news, SNEWS now delivers an un-rivaled…
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SNEWS Taps Darby Communications to Launch Rebranding Campaign
May 22, 2017 – Asheville, NC – SNEWS, the outdoor industry’s source for trade news, has selected Darby Communications as their PR agency of record for the launch of their rebranding and new website. The…
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Smartwool Announces New Hires for European Market
Steamboat Springs, Colo — Today, Smartwool announces a new European sales team. Led by Smartwool EMEA Brand & Sales Director, Genevieve Peterson, this group will drive Smartwool’s renewed commitment to the region and to specialty…
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Beth Jensen Promoted to Senior Director of Sustainable Innovation for Outdoor Industry Association
BOULDER, Colo. (January 4, 2017) — Outdoor Industry Association (OIA), the trade association and catalyst for meaningful change for the outdoor recreation industry, is pleased to announce that Beth Jensen has been promoted to senior director of…
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OIA’s Future Leadership Academy Honors Outdoor Legend Skip Yowell
Marking the year anniversary of his passing, the Outdoor Industry Association (OIA) honors Skip Yowell and his incredible impact on the outdoor industry through his namesake’s program, the Skip Yowell Future Leadership Academy. In August, the first Skip…
