Vibram North America Appoints dble collective as Agency of Record

November 12, 2024

NORTH BROOKFIELD, Mass. (November 12, 2024) /OUTDOOR SPORTSWIRE/ – Vibram, the world leader in the development and manufacturing of high-performance rubber soles for outdoor and lifestyle activities, workwear and fashion, announces the selection of dble collective as its North America public relations agency of record. This partnership is poised to elevate Vibram and its footwear partners through strategic media relations and experiential events, showcasing the brand’s innovation, performance and continued growth.

Leaning into dble collective’s experience working with industry-leading footwear brands, the partnership will help engage and educate a broader audience about Vibram’s history, quality, performance and innovation in the footwear industry. Founded in 1937 by Italian mountaineer Vitale Bramani, the brand’s history, rooted in mountain exploration, now spans industries and continents while maintaining its commitment to “Confidence in Every Step.” Today, with its U.S. headquarters in North Brookfield, Mass., Vibram produces more than 40 million soles every year worldwide.

“We are thrilled to partner with dble collective as our North America public relations agency,” said Fabrizio Gamberini , President at Vibram Corporation. “Their deep understanding of the footwear industry will help us share Vibram’s rich heritage and unwavering commitment to innovation and performance. Together, we aim to inspire outdoor enthusiasts and everyday consumers alike.”

With over 80 years of experience under its belt, today Vibram designs and manufactures soles for top footwear brands including Nike, HOKA, Danner, Arc’teryx, Altra, La Sportiva and more. Utilizing proprietary compounds like Megagrip and XS Grip, along with innovative technologies such as Litebase and Traction Lug, Vibram collaborates closely with brand partners to ensure design excellence in every shoe marked with the yellow octagon.

For more information about the Vibram Corporation, please visit the Vibram website.

About Vibram Corporation
Vibram is a world leader in the development and production of high-performance rubber soles for outdoor activities, leisure, work, fashion, orthopedics and repair. For over 80 years the yellow octagon that identifies Vibram throughout the world has been synonymous with quality, performance, safety and innovation in the footwear industry. With international headquarters in Italy, Vibram produces over 40 million soles per year, dedicates more than one million kilometers to testing, is present in 120 countries and has production, research and representation offices in the USA, China, Japan, Brazil and Italy. www.vibram.com

About dble collective
dble collective is a boutique public relations collective specializing in the outdoor lifestyle and travel sector. With a focus on strategic communication, creative storytelling and experiential media relations, dble collective partners with international brands to elevate their presence and connect with audiences in meaningful ways. www.dblecollective.com