March 17, 2023

Outdoor Alliance urges public to support legislation designed to improve outdoor recreation opportunities

Washington, D.C. (March 17, 2023) /OUTDOOR SPORTSWIRE/ – This week, Sen. Joe Manchin (D-WV) and Sen. John Barrasso (R-WY) reintroduced America’s Outdoor Recreation Act (AORA), a first-of-its-kind policy package that aims to improve outdoor recreation on America’s public lands and waters. Public support for AORA will be crucial to its passage...

March 16, 2023

Krimson Klover Releases New Spring and Summer Collection that Inspires Women to Live Boldly

Boulder, Colo. (March 16, 2023) /OUTDOOR SPORTSWIRE/ - Krimson Klover, an outdoor and lifestyle brand powered by women passionate about living a life fueled by outdoor adventure, meaningful connection and giving back, just released its new 2023 spring and summer collection. With new swimwear, sun shirts, bike and hike pieces...

March 16, 2023

PEARL iZUMi Names Purple Orange Brand Communications as Public Relations + Affiliate Agency of Record

Louisville, CO (March 16, 2023) /OUTDOOR SPORTSWIRE/ –PEARL iZUMi, the Colorado-based global leader in cycling apparel and footwear, is pleased to announce a new partnership with Purple Orange Brand Communications to oversee all PR and affiliate efforts on behalf of the brand. Founded over 70 years ago in Japan, PEARL iZUMi...

March 16, 2023

Dansko Continues Commitment to a Better Tomorrow with Launch of New Dayna Sandal

/OUTDOOR SPORTSWIRE/ - Just in time for Spring, Dansko, the iconic footwear brand known for its comfort, support, and style, announces the launch of its new Dayna sandal featuring a Vibram ECOSTEP EVO rubber outsole, made with a minimum of 30% recycled rubber. The design and construction of Dayna reflects...

March 16, 2023

Purposeful eyewear for the outdoor-inspired: Colorado company reveals new brand identity and 8 new product lines

WHEAT RIDGE, Colo. (March 16, 2023) /OUTDOOR SPORTSWIRE/ - After one year in the making, Optic Nerve Eyewear reveals a new brand identity with a refreshed logo and tagline that aligns with the launch of eight new products to further elevate the brand’s sustainable offerings. Launched in 1981, this Colorado-based...

March 15, 2023

Backpacker’s Pantry Hires Sarah Raizk as Vice President of Finance and Accounting

BOULDER, Colo. (March 15, 2023) /OUTDOOR SPORTSWIRE/ - Backpacker’s Pantry, a family-owned maker of gourmet adventure meals, announces today the hire of Sarah Raizk as its new Vice President of Finance and Accounting. In this role, Raizk will lead and oversee the finance, accounting and IT systems at Backpacker’s Pantry...

March 15, 2023

Gregory Posts Double-Digit Currency-Neutral Sales Growth In 2022

Samsonite International S.A. reported sales at Gregory backpack brand reached $61.4 million in 2022 against $59.4 million a year ago, representing a gain of 3.4 percent year-over-year. Gregory’s sales climbed 12.7 percent on a currency-neutral basis. On a regional performance, Gregory’s North America net sales were up 13.7 percent vs....

March 15, 2023

Salt Life Announces Partnership with United Row

March 15, 2023– Columbus, GA /OUTDOOR SPORTSWIRE/ – Salt Life®, the performance and lifestyle brand for saltwater pursuits of all kinds, is excited to announce its sponsorship of United Row, a rowing team of two best friends attempting to break the world record and become the youngest and fastest pair to row...

March 15, 2023

Sea to Summit Welcomes New Regional Directors of Sales and Promotes Tracy Brunz to Vice President of Sales

Boulder, CO (March 15th, 2023) /OUTDOOR SPORTSWIRE/ – Sea to Summit, the award-winning global adventure equipment brand headquartered in Western Australia, is excited to announce the addition of new Sales Directors, Seth Quackenbush and Brad Beanblossom, and the promotion of Tracy Brunz to Vice President of Sales. Seth Quackenbush joins the...

March 15, 2023

Sweet Protection Names Ryan Davis New North American Sales Manager

BOULDER, CO - MARCH, 2023 /OUTDOOR SPORTSWIRE/ – Sweet Protection, the industry leader in high-performance helmets, goggles and technical clothing, announced today that it has named Ryan Davis as its newest North American Sales Manager, tasking a proven industry veteran in charge of accelerating the company’s development in the snow and...