September 12, 2024

Cotopaxi and Intrepid Travel Unite to Champion Responsible Adventures

Salt Lake City, UT. (September 12, 2024)/OUTDOOR SPORTSWIRE/ – Certified B Corporation™ and impact-driven adventure lifestyle brand, Cotopaxi, and BCorp adventure travel brand, Intrepid Travel are proud to align on a brand campaign to promote responsible travel, aligning with Cotopaxi’s brand ethos to “See the World and Make it Better.” The...

September 12, 2024

“Backwoods Life” TV Celebrates 20 Years of Unforgettable Adventures on Sportsman Channel

DENVER (September 12, 2024)/OUTDOOR SPORTSWIRE/ – Marking an impressive milestone in outdoor television, Backwoods Life celebrates its 20th Anniversary this season on the Sportsman Channel. Hosted by the dynamic duo of Michael Lee and Kevin Knighton, the show, which airs Tuesdays at 10 p.m. ET, has captivated audiences since 2004...

September 12, 2024

SylvanSport and Field & Sports Announce Partnership to Expand Visibility Across US

Brevard, N.C., September, 2024/OUTDOOR SPORTSWIRE/ – SylvanSport, the Brevard, NC-based innovator and manufacturer of adventure travel trailers, pop-up campers, rooftop tents, and outdoor gear, announces its partnership with Field & Sports LLC to grow customer touchpoints and its dealer network across the United States. Field & Sports, also an NC-based outdoor...

September 11, 2024

Snow Peak Acquires Majority Stake in Swift Fly Fishing Company

Portland, OR - September 11, 2024 /OUTDOOR SPORTSWIRE/ - Snow Peak, a Japanese camping brand with 65 years of history, is thrilled to announce the acquisition of a majority shareholding in Swift Fly Fishing, making it a proud subsidiary of the Snow Peak family. This strategic acquisition aligns with Snow...

September 11, 2024

Stellar Equipment Appoints The Sideways Life As PR Agency of Record For North America

ÅRE, SWEDEN,/OUTDOOR SPORTSWIRE/ – Stellar Equipment, the Swedish mountain sports apparel brand hailing from Åre, Sweden has named The Sideways Life their PR agency of record in North America. Built on a shared passion to enable people to find joy and solace in the mountains, the partnership will focus on...

September 11, 2024

NOLS Announces New Board of Trustees Members and Trustees Emeriti

LANDER, Wyo. – Sept. 11, 2024 /OUTDOOR SPORTSWIRE/ – The National Outdoor Leadership School (NOLS) is pleased to announce the appointment of six new Board members and two Trustees Emeriti. The new board members' terms commenced on September 1, 2024, and are three years long. Two former trustees were named trustee...

September 10, 2024

Backcountry Acquired by Tech Platform CSC Generation Enterprise

Technology platform CSC Generation Enterprise has acquired outdoor retailer Backcountry, a large account for the outdoor industry, including its portfolio of brands MotoSport, Competitive Cyclist, and Steep and Cheap. Former owner TSG Consumer Partners, a private equity firm, acquired Backcountry in 2015 from Liberty Interactive Corporation. Under TSG, Backcountry experienced different leadership teams...

September 10, 2024

Equip achieve Fair Wear Leader Status for third consecutive year

September 10, 2024 /OUTDOOR SPORTSWIRE/ – Equip Outdoor Technologies Ltd. (owner of British outdoor brands Rab and Lowe Alpine) has achieved Fair Wear Leader status for the third consecutive year. In their recent Brand Performance Check, Fair Wear has acknowledged Equip’s exceptional progress in protecting workers’ rights along their global supply chain with enhanced Human Rights Due...

September 10, 2024

Twiceme Names Fredrik Kjellberg as its First Chief Marketing Officer

STOCKHOLM, Sweden — September 10, 2024 /OUTDOOR SPORTSWIRE/ - Twiceme Technology, a Swedish company dedicated to revolutionizing safety solutions, today announced the hiring of Fredrik Kjellberg as the company’s first Chief Marketing Officer (CMO). Kjellberg, who will report to Twiceme CEO Christian Connolly, will continue to build Twiceme’s brand as...

September 10, 2024

The North Face Launches New Brand Anthem “We Play Different”

Denver, CO - September 10, 2024 /OUTDOOR SPORTSWIRE/ – The North Face premieres its "We Play Different" anthem and brand campaign today which is a celebration of the brand’s fearless spirit and core values. Since its inception in 1966, the iconic outdoor brand has always played differently as evidenced in...